Instagram/Facebook Content & Community Manager
Budget: ₹1,500 – ₹12,500 INR
The project centres on our two priority channels—Instagram and Facebook—where I need a steady stream of professionally-toned, primarily promotional posts that still feel fresh and engaging. You will plan the monthly calendar, craft captions that capture our brand voice, pair them with the right hashtags, and design eye-catching visuals in Canva or Adobe Creative Suite before scheduling everything at optimal times.
Beyond production, the role extends to daily community management: replying to comments and messages, encouraging conversation, and flagging any issues to the wider team. Performance matters, so each month you will analyse reach, engagement, and audience growth, then translate that data into a clear report with insights and next-step recommendations. Staying alert to algorithm changes, trending formats, and competitor moves is part of the brief, as is proposing small organic campaigns to keep momentum high.
Deliverables
• Monthly content calendar with post copy, creative thumbnails, and hashtag sets
• All final graphics sized correctly for Instagram feed, Stories, Reels, and Facebook equivalents
• Scheduled posts loaded into our chosen tool (or natively) at least one week in advance
• End-of-month analytics report with key metrics, visual dashboards, and action points
• Daily response log confirming timely replies (within 24 hrs) to comments and DMs
Strong written communication, a creative mindset, and proven experience managing multiple brand accounts will help you thrive here. If you’re ready to own these channels from concept through reporting, let’s get started.
Beyond production, the role extends to daily community management: replying to comments and messages, encouraging conversation, and flagging any issues to the wider team. Performance matters, so each month you will analyse reach, engagement, and audience growth, then translate that data into a clear report with insights and next-step recommendations. Staying alert to algorithm changes, trending formats, and competitor moves is part of the brief, as is proposing small organic campaigns to keep momentum high.
Deliverables
• Monthly content calendar with post copy, creative thumbnails, and hashtag sets
• All final graphics sized correctly for Instagram feed, Stories, Reels, and Facebook equivalents
• Scheduled posts loaded into our chosen tool (or natively) at least one week in advance
• End-of-month analytics report with key metrics, visual dashboards, and action points
• Daily response log confirming timely replies (within 24 hrs) to comments and DMs
Strong written communication, a creative mindset, and proven experience managing multiple brand accounts will help you thrive here. If you’re ready to own these channels from concept through reporting, let’s get started.