Instagram Engagement Content Manager

Job ID: 40533922

Budget: ₹1,500 – ₹12,500 INR

I need my Instagram presence taken from occasional posts to a lively, conversation-driven feed. Your job is to plan, create and publish a steady mix of high-quality photos, eye-catching graphics, short videos and Reels that keep followers talking, sharing and saving. Every piece of content should be crafted with engagement in mind—smart hooks in the first seconds of a Reel, captions that invite responses, stories told visually through a cohesive grid, and hashtag strategies that get real people commenting rather than scrolling past.

Alongside the creative work, you will handle the practical side: scheduling posts at optimal times, monitoring comments and DMs, and tracking insights so we can adjust quickly when something resonates. I’m open to your ideas on themes, challenges, collaborations or user-generated features that can spark extra buzz; just be ready to explain why each concept will lift engagement metrics.

Deliverables are the finished photo posts and Reels uploaded directly to the account on an agreed cadence, backed by concise weekly performance notes so I can see how engagement is shifting. If you use familiar tools like Later, Buffer, Canva, Lightroom or the native Instagram Insights, great—mention what helps you work fastest. The end goal is simple: a feed that feels alive, a community that wants to talk back, and numbers that prove it.