15 Informative LinkedIn Finance Posts -- 2
Budget: $30 – $250 AUD
I need a set of fifteen well-crafted LinkedIn posts that speak directly to small business owners about the home loan solutions I broker every day. Each post should feel like a quick, value-packed briefing: clear language, practical take-aways, and zero sales fluff.
Content and tone
• Use an informative voice—think teacher-advisor rather than marketer—while still keeping the copy punchy enough to stop a busy owner’s scroll.
• Focus on typical pain points: cash-flow gaps, equipment upgrades, working-capital cycles, invoice finance, and growth funding options. Highlight when a broker adds value, common traps to avoid, and recent finance trends or policy shifts that owners should know.
Structure
• 150–200 words per post is ideal.
• A strong hook (question, insight, or stat), one main piece of guidance, and a clear takeaway or call to action that nudges readers to message me for specifics.
• Optimise for native LinkedIn formatting—short paragraphs, occasional emoji if it aids clarity, and relevant hashtags (3–5).
Deliverables
- 15 LinkedIn-ready text files or a single document with each post clearly separated.
- Headline suggestions for each post.
- A proposed posting schedule showing topic order (optional but appreciated).
I’ll review for accuracy, readability, and alignment with the informative tone before scheduling.
Content and tone
• Use an informative voice—think teacher-advisor rather than marketer—while still keeping the copy punchy enough to stop a busy owner’s scroll.
• Focus on typical pain points: cash-flow gaps, equipment upgrades, working-capital cycles, invoice finance, and growth funding options. Highlight when a broker adds value, common traps to avoid, and recent finance trends or policy shifts that owners should know.
Structure
• 150–200 words per post is ideal.
• A strong hook (question, insight, or stat), one main piece of guidance, and a clear takeaway or call to action that nudges readers to message me for specifics.
• Optimise for native LinkedIn formatting—short paragraphs, occasional emoji if it aids clarity, and relevant hashtags (3–5).
Deliverables
- 15 LinkedIn-ready text files or a single document with each post clearly separated.
- Headline suggestions for each post.
- A proposed posting schedule showing topic order (optional but appreciated).
I’ll review for accuracy, readability, and alignment with the informative tone before scheduling.