Hiring – Growth & Brand Operations Lead (ONLY from Delhi NCR)
Budget: ₹75,000 – ₹150,000 INR
Founder’s Office | ABC Menswear
We are a bootstrapped startup in the premium Indian menswear ecosystem focused on elevated essentials, restrained luxury, quiet confidence, and timeless masculine aesthetics.
We are looking for a highly capable:
Growth & Brand Operations Lead
to work directly with the founder and become:
the operational second brain of the brand.
This is NOT a generic:
• social media manager,
• content creator,
• junior marketing,
• or agency coordination role.
This is a high-ownership execution role intended for someone capable of helping build and operationally scale a premium founder-led D2C brand.
________________________________________
Role Overview
You will be responsible for coordinating and managing the operational execution layer across:
• performance marketing,
• influencer ecosystem,
• social media operations,
• deployment,
• launch coordination,
• vendor management,
• Shopify coordination,
• and overall growth execution.
The founder will continue to lead:
• brand philosophy,
• campaign direction,
• creative vision,
• positioning,
• and final approvals.
Your role is to:
ensure everything moves properly, consistently, and professionally.
________________________________________
Core Responsibilities
1. Performance Marketing Execution
• Manage Meta Ads execution and optimization
• Coordinate Google Ads deployment
• Monitor campaign performance
• Manage targeting / retargeting structures
• Coordinate creative deployment for ads
• Maintain campaign dashboards and reporting
• Track CAC / ROAS / performance movement
• Optimize campaigns operationally
________________________________________
2. Influencer & Creator Ecosystem Ownership
• Identify and coordinate relevant creators/influencers
• Manage creator communication and onboarding
• Coordinate timelines, briefs and deliverables
• Track creator posting schedules
• Ensure creator alignment with brand direction
• Build and maintain creator databases/systems
________________________________________
3. Social Media & Community Management
• Manage daily social media operations
• Handle post scheduling and deployment
• Maintain content calendars
• Coordinate story sequencing and rollout
• Manage DMs and community interactions
• Ensure consistency across Meta handles
• Coordinate campaign rollouts operationally
________________________________________
4. Launch & Campaign Coordination
• Coordinate launch timelines and execution
• Track deliverables across teams/vendors
• Ensure campaign readiness and deployment discipline
• Maintain execution trackers and launch calendars
• Coordinate internal/external stakeholders
________________________________________
5. Shopify & Website Coordination
• Coordinate with Shopify developers/vendors
• Track website updates and deployment
• Coordinate landing pages and launch readiness
• Ensure operational smoothness across the website ecosystem
________________________________________
6. Vendor & Production Coordination
• Coordinate with creative studios, photographers, editors and external vendors
• Ensure content delivery timelines are maintained
• Organize execution flow between stakeholders
• Ensure assets are deployment-ready
________________________________________
Important Clarification
This role is NOT:
• a passive coordination role,
• a “strategy only” role,
• or a low-ownership support role.
We are specifically looking for someone who:
takes ownership and drives execution proactively.
________________________________________
Ideal Candidate Profile
Preferred Experience
• 6-10 years preferred
• Experience with D2C/eCommerce/startup ecosystems
• Fashion/lifestyle/premium brand experience preferred
• Experience handling Meta Ads ecosystem
• Experience coordinating creators/influencers
• Experience managing vendors/agencies/freelancers
• Familiarity with Shopify
________________________________________
Important Qualities
We value:
• ownership mentality
• calm execution under pressure
• operational discipline
• maturity
• structured thinking
• founder compatibility
• attention to detail
• communication clarity
• execution seriousness
• high accountability
________________________________________
Work Structure
• Contract / freelance / long-term engagement possible
• Initial 3-month engagement preferred
• Delhi NCR preferred but not mandatory
• Hybrid/flexible structure possible depending on fit
________________________________________
Compensation
Approximate range:
₹1L – ₹1.5L/month
depending on capability, ownership level, and experience.
________________________________________
To Apply, Please Share
1. Resume / LinkedIn
2. Prior D2C/startup experience
3. Brands/projects handled
4. Specific responsibilities managed
5. Experience with Meta Ads / creators / Shopify
6. Why this role interests you
7. Current location
8. Current/expected compensation
________________________________________
This role is ideal for someone who genuinely enjoys:
building systems, coordinating execution, managing growth operations, and helping scale premium founder-led brands with ownership and seriousness.
Kindly DO NOT APPLY if you're not from Delhi NCR or dont intend moving here.
We are a bootstrapped startup in the premium Indian menswear ecosystem focused on elevated essentials, restrained luxury, quiet confidence, and timeless masculine aesthetics.
We are looking for a highly capable:
Growth & Brand Operations Lead
to work directly with the founder and become:
the operational second brain of the brand.
This is NOT a generic:
• social media manager,
• content creator,
• junior marketing,
• or agency coordination role.
This is a high-ownership execution role intended for someone capable of helping build and operationally scale a premium founder-led D2C brand.
________________________________________
Role Overview
You will be responsible for coordinating and managing the operational execution layer across:
• performance marketing,
• influencer ecosystem,
• social media operations,
• deployment,
• launch coordination,
• vendor management,
• Shopify coordination,
• and overall growth execution.
The founder will continue to lead:
• brand philosophy,
• campaign direction,
• creative vision,
• positioning,
• and final approvals.
Your role is to:
ensure everything moves properly, consistently, and professionally.
________________________________________
Core Responsibilities
1. Performance Marketing Execution
• Manage Meta Ads execution and optimization
• Coordinate Google Ads deployment
• Monitor campaign performance
• Manage targeting / retargeting structures
• Coordinate creative deployment for ads
• Maintain campaign dashboards and reporting
• Track CAC / ROAS / performance movement
• Optimize campaigns operationally
________________________________________
2. Influencer & Creator Ecosystem Ownership
• Identify and coordinate relevant creators/influencers
• Manage creator communication and onboarding
• Coordinate timelines, briefs and deliverables
• Track creator posting schedules
• Ensure creator alignment with brand direction
• Build and maintain creator databases/systems
________________________________________
3. Social Media & Community Management
• Manage daily social media operations
• Handle post scheduling and deployment
• Maintain content calendars
• Coordinate story sequencing and rollout
• Manage DMs and community interactions
• Ensure consistency across Meta handles
• Coordinate campaign rollouts operationally
________________________________________
4. Launch & Campaign Coordination
• Coordinate launch timelines and execution
• Track deliverables across teams/vendors
• Ensure campaign readiness and deployment discipline
• Maintain execution trackers and launch calendars
• Coordinate internal/external stakeholders
________________________________________
5. Shopify & Website Coordination
• Coordinate with Shopify developers/vendors
• Track website updates and deployment
• Coordinate landing pages and launch readiness
• Ensure operational smoothness across the website ecosystem
________________________________________
6. Vendor & Production Coordination
• Coordinate with creative studios, photographers, editors and external vendors
• Ensure content delivery timelines are maintained
• Organize execution flow between stakeholders
• Ensure assets are deployment-ready
________________________________________
Important Clarification
This role is NOT:
• a passive coordination role,
• a “strategy only” role,
• or a low-ownership support role.
We are specifically looking for someone who:
takes ownership and drives execution proactively.
________________________________________
Ideal Candidate Profile
Preferred Experience
• 6-10 years preferred
• Experience with D2C/eCommerce/startup ecosystems
• Fashion/lifestyle/premium brand experience preferred
• Experience handling Meta Ads ecosystem
• Experience coordinating creators/influencers
• Experience managing vendors/agencies/freelancers
• Familiarity with Shopify
________________________________________
Important Qualities
We value:
• ownership mentality
• calm execution under pressure
• operational discipline
• maturity
• structured thinking
• founder compatibility
• attention to detail
• communication clarity
• execution seriousness
• high accountability
________________________________________
Work Structure
• Contract / freelance / long-term engagement possible
• Initial 3-month engagement preferred
• Delhi NCR preferred but not mandatory
• Hybrid/flexible structure possible depending on fit
________________________________________
Compensation
Approximate range:
₹1L – ₹1.5L/month
depending on capability, ownership level, and experience.
________________________________________
To Apply, Please Share
1. Resume / LinkedIn
2. Prior D2C/startup experience
3. Brands/projects handled
4. Specific responsibilities managed
5. Experience with Meta Ads / creators / Shopify
6. Why this role interests you
7. Current location
8. Current/expected compensation
________________________________________
This role is ideal for someone who genuinely enjoys:
building systems, coordinating execution, managing growth operations, and helping scale premium founder-led brands with ownership and seriousness.
Kindly DO NOT APPLY if you're not from Delhi NCR or dont intend moving here.