Education Startup Social Media Manager

Job ID: 39991188

Budget: ₹12,500 – ₹37,500 INR

I run a young education-focused startup and I want our Instagram and Facebook channels to finally work for us rather than just exist. The single most important objective is brand awareness, so every piece of content should reinforce who we are and why we matter to learners and educators.

The core of the job is the creation, scheduling and ongoing optimisation of educational posts. You will work with Canva (or a comparable editor you love) to design eye-catching visuals, pair them with concise yet informative captions, and publish according to an agreed content calendar.

Within those posts I specifically want to spotlight:
• Tips and tricks
• Industry news and trends
• Success stories

Day to day you’ll be planning the calendar, producing assets, queuing them in a scheduler, answering basic comments, and pulling simple analytics so we can see what’s resonating. I’m open to your ideas on format experiments—Reels, carousels, stories—provided they still serve the brand-awareness goal.

Deliverables: a monthly calendar (shared in Google Sheets or similar), all Canva design files for each post, and a brief fortnightly performance snapshot.

If you’re organised, proactive and comfortable taking the lead on both strategy and execution, let’s talk.