Digital Marketing /VA
Budget: $2 – $8 USD
Social Media Manager (Part-Time or Contract)
We are seeking a skilled Social Media Manager to oversee and grow our online presence, with a primary focus on Facebook, Instagram, blogging, landing pages, and Meta ads. The role also requires creating basic short-form video creation for Instagram and Facebook, with potential expansion to LinkedIn.
Key Responsibilities
Social Media Management
Manage day-to-day posting, engagement, and messaging on Facebook and Instagram.
Ensure consistent brand voice across platforms.
Maintain a content calendar that aligns with business goals.
Blogging & Landing Pages
Write and publish blogs that align with real estate–focused audiences.
Develop and optimize landing pages to capture leads and support campaigns.
Platform Expansion
Explore opportunities to expand content strategy to LinkedIn.
Recommend adjustments to reach new audiences.
Content Creation
Develop custom graphics and images tailored for Facebook, Instagram, and blogs.
Create and edit short-form video content for Facebook and Instagram Reels.
Write clear, engaging captions, ad copy, and blog posts focused on U.S. real estate.
Advertising & Growth
Plan, launch, and manage Meta Ads campaigns to drive engagement, traffic, and qualified real estate leads.
Track analytics, measure campaign performance, and adjust strategies for growth.
Report monthly on performance, highlighting successes and opportunities for improvement.
Qualifications
Proven experience managing Facebook and Instagram for business accounts.
Must have prior experience working with a U.S. Realtor or real estate business.
Strong skills in graphic design tools (e.g., Canva, Photoshop, or similar).
Ability to produce and edit short-form video content.
Experience writing blog posts, social copy, and ad campaigns.
Familiarity with LinkedIn strategy a plus.
Strong organizational skills and ability to manage a content calendar.
We are seeking a skilled Social Media Manager to oversee and grow our online presence, with a primary focus on Facebook, Instagram, blogging, landing pages, and Meta ads. The role also requires creating basic short-form video creation for Instagram and Facebook, with potential expansion to LinkedIn.
Key Responsibilities
Social Media Management
Manage day-to-day posting, engagement, and messaging on Facebook and Instagram.
Ensure consistent brand voice across platforms.
Maintain a content calendar that aligns with business goals.
Blogging & Landing Pages
Write and publish blogs that align with real estate–focused audiences.
Develop and optimize landing pages to capture leads and support campaigns.
Platform Expansion
Explore opportunities to expand content strategy to LinkedIn.
Recommend adjustments to reach new audiences.
Content Creation
Develop custom graphics and images tailored for Facebook, Instagram, and blogs.
Create and edit short-form video content for Facebook and Instagram Reels.
Write clear, engaging captions, ad copy, and blog posts focused on U.S. real estate.
Advertising & Growth
Plan, launch, and manage Meta Ads campaigns to drive engagement, traffic, and qualified real estate leads.
Track analytics, measure campaign performance, and adjust strategies for growth.
Report monthly on performance, highlighting successes and opportunities for improvement.
Qualifications
Proven experience managing Facebook and Instagram for business accounts.
Must have prior experience working with a U.S. Realtor or real estate business.
Strong skills in graphic design tools (e.g., Canva, Photoshop, or similar).
Ability to produce and edit short-form video content.
Experience writing blog posts, social copy, and ad campaigns.
Familiarity with LinkedIn strategy a plus.
Strong organizational skills and ability to manage a content calendar.