Community Manager and Paid Media Specialist

The ideal candidate will be responsible for managing and engaging with the organization's online community in a way which builds brand awareness. It will work cross functionally with internal partners to understand business objectives in order to communicate effectively with customers. It will create and execute text and rich media ad strategies to meet a company’s KPIs.

Responsibilities
- Work with social media managers to generate social content that will drive communications.
- Plan social content and maintain a content calendar.
- Monitor overall marketing strategy by overseeing social media campaigns.
- Develop, execute, and optimize digital campaigns from conception to launch.
- Define, measure, and evaluate relevant paid media KPIs.
- Oversee and manage the overall paid media budget.
- Conduct in-depth keyword and website research, ad grouping and audience targeting.

Qualifications
- Bachelor's degree or equivalent is a plus.
- 3+ years' in marketing, advertising or related role.
- Strong written and verbal communication skills.

Requirements
- Previous demonstrable experience (provide previous social media links as reference).
- Fluent in English and Spanish.