Cloud Kitchen Social Media Manager

Job ID: 39811090

Budget: ₹1,500 – ₹12,500 INR

I run a cloud-kitchen brand and I need someone to take full ownership of our social channels so we can turn scrolling thumbs into paying customers. Our immediate focus is Instagram, Facebook, and YouTube, with Instagram acting as the primary stage for day-to-day engagement.

Here’s what I’m after.
• A clear monthly calendar that mixes mouth-watering food photos, scroll-stopping Reels/stories, and the occasional text-only announcement for promotions or menu drops.
• Consistent posting that follows best-practice timing, hashtag research, and geo-targeting to drive online orders rather than just vanity likes.
• Community management—replying to comments and DMs quickly, encouraging user-generated content, and keeping the conversation upbeat.
• Basic ad-set suggestions inside Meta Business Suite whenever a post is worth boosting.
• Weekly performance snapshots covering reach, engagement, click-throughs, and—most importantly—order conversions.

I already have branding assets, menu info, and access to high-resolution product shots. You’ll handle any additional light editing in Canva, Adobe Suite, or equivalent, plus your own phone/DSLR footage for short videos if you can shoot locally; otherwise you’ll work with what we provide.

Deliverables for the first month
1. One-page content strategy outlining tone, visual style, and posting frequency
2. Twelve feed posts (photo or carousel) with captions and hashtags
3. Eight short videos/stories formatted natively for each platform
4. Daily monitoring of comments and messages, Monday–Friday
5. Weekly report (PDF or Google Data Studio link) highlighting metrics and next-step recommendations

If you’ve grown food or hospitality pages before, share the handles or screenshots. Let’s get diners ordering from their phones and our kitchen buzzing.