Arabic ONLY Social Media Engagement Lead

Job ID: 39717408

Budget: $30 – $250 USD

Overview
We are looking for a proactive and detail-oriented Social Media Engagement Lead to oversee our presence on YouTube, TikTok, Instagram, and other platforms. Most content will be supplied, but this role will focus on managing posting schedules, optimizing performance, and enhancing content for stories (adding stickers, polls, interactive features, and gamification elements to boost engagement). The ideal candidate will also track analytics, provide actionable insights, and ensure content is tailored to platform trends and audience behavior.

Key Responsibilities

Manage day-to-day posting and scheduling on YouTube, TikTok, Instagram, and other relevant platforms.

Adapt and enhance supplied content for stories using stickers, polls, quizzes, challenges, and other gamification elements.

Create light, original story content when needed.

Write engaging captions and organize YouTube chapters in Arabic and English.

Monitor analytics across platforms to report on audience demographics, optimal posting times, engagement rates, and ad performance.

Provide data-driven recommendations to improve reach, watch time, and conversions.

Collaborate with the team to ensure all content aligns with brand guidelines.

Stay up-to-date on platform trends, algorithms, and interactive content opportunities.

Requirements

Proven experience managing YouTube, TikTok, and Instagram accounts.

Proficiency in Arabic and English (spoken and written).

Strong understanding of social media analytics tools (e.g., Meta Business Suite, YouTube Studio, TikTok Analytics).

Ability to identify and implement gamification strategies to boost engagement.

Excellent organizational and time management skills.

Preferred Skills

Basic video editing or graphic design for quick content adjustments.

Experience with running and analyzing paid ad campaigns.

Knowledge of influencer collaborations and community engagement tactics.

Familiarity with social media tools, editing apps, and design software (e.g., Canva, Photoshop, CapCut, etc.).