eCommerce Marketing & Shopify SEO Specialist (Ongoing Monthly Retainer)
Budget: €12 – €18 EUR
Job Title: eCommerce Marketing & Shopify SEO Specialist (Ongoing Monthly Retainer)
Location: Remote
Commitment: Part-time / Monthly Retainer
Start Date: Immediate
Overview:
We're seeking a results-driven freelancer or digital marketing specialist to manage SEO, Meta (Facebook & Instagram) advertising, and Shopify site maintenance/updates for our busy eCommerce business. You'll play a key role in driving traffic, increasing conversions, and ensuring our site performs at its best.
About Us:
We are a growing Irish eCommerce brand specializing in promotional merchandise, print, and signage. With hundreds of SKUs across multiple collections, we are focused on high-quality customer experience, search visibility, and ROI-driven marketing.
Monthly Responsibilities:
SEO (Search Engine Optimization)
Perform monthly SEO audits and implement technical fixes (crawl errors, duplicate meta tags, broken links, etc.)
Optimize product titles, meta descriptions, slugs, alt text, and H1/H2 structure.
Research and implement high-ranking keywords across product and blog content.
Create/update product and collection SEO descriptions.
Monitor and improve keyword rankings using Google Search Console & analytics tools.
Address schema markup, page speed, and mobile optimization issues.
Meta Ads (Facebook & Instagram)
Develop and manage monthly Meta Ad campaigns for product promotions and lead generation.
Create compelling ad copy and visuals (using Canva or supplied assets).
A/B test creatives, audiences, placements, and landing pages.
Implement and track conversion events via Meta Pixel and GA4.
Provide monthly performance reports and insights to optimise ROI.
Shopify Website Updates & Maintenance
Upload new products, collections, and images with consistent formatting.
Update homepage banners, seasonal promotions, and announcements.
Troubleshoot layout/display issues using Shopify Theme Editor or basic Liquid/HTML/CSS.
Implement UX improvements (e.g. site speed, cart optimisation, mobile responsiveness).
Keep apps, themes, and tracking integrations updated.
Collaborate on landing pages and blog layout optimisations.
Required Skills:
Proven experience with Shopify and Shopify SEO best practices.
Strong proficiency in Google Search Console, Google Analytics (GA4), and keyword research tools (e.g., Ahrefs, SEMrush, Ubersuggest).
Advanced knowledge of Meta Ads Manager and performance-driven campaign management.
Familiarity with Shopify apps for SEO, upselling, bundling, and email popups.
Experience editing basic HTML/Liquid/CSS (bonus but not essential).
Strong copywriting skills for ads and product descriptions.
Proactive, communicative, and deadline-driven.
Tools You’ll Likely Use:
Shopify
Google Search Console
Meta Ads Manager
GA4
Canva or Figma (for creative)
Slack or Email for communication
Notion, Trello or similar task boards (optional)
Budget:
Monthly retainer – Please quote based on estimated monthly hours or tasks.
To apply please send:
Examples of eCommerce SEO and/or Meta Ad campaigns you’ve worked on.
Your monthly rate or retainer package.
Your availability and typical response time.
Location: Remote
Commitment: Part-time / Monthly Retainer
Start Date: Immediate
Overview:
We're seeking a results-driven freelancer or digital marketing specialist to manage SEO, Meta (Facebook & Instagram) advertising, and Shopify site maintenance/updates for our busy eCommerce business. You'll play a key role in driving traffic, increasing conversions, and ensuring our site performs at its best.
About Us:
We are a growing Irish eCommerce brand specializing in promotional merchandise, print, and signage. With hundreds of SKUs across multiple collections, we are focused on high-quality customer experience, search visibility, and ROI-driven marketing.
Monthly Responsibilities:
SEO (Search Engine Optimization)
Perform monthly SEO audits and implement technical fixes (crawl errors, duplicate meta tags, broken links, etc.)
Optimize product titles, meta descriptions, slugs, alt text, and H1/H2 structure.
Research and implement high-ranking keywords across product and blog content.
Create/update product and collection SEO descriptions.
Monitor and improve keyword rankings using Google Search Console & analytics tools.
Address schema markup, page speed, and mobile optimization issues.
Meta Ads (Facebook & Instagram)
Develop and manage monthly Meta Ad campaigns for product promotions and lead generation.
Create compelling ad copy and visuals (using Canva or supplied assets).
A/B test creatives, audiences, placements, and landing pages.
Implement and track conversion events via Meta Pixel and GA4.
Provide monthly performance reports and insights to optimise ROI.
Shopify Website Updates & Maintenance
Upload new products, collections, and images with consistent formatting.
Update homepage banners, seasonal promotions, and announcements.
Troubleshoot layout/display issues using Shopify Theme Editor or basic Liquid/HTML/CSS.
Implement UX improvements (e.g. site speed, cart optimisation, mobile responsiveness).
Keep apps, themes, and tracking integrations updated.
Collaborate on landing pages and blog layout optimisations.
Required Skills:
Proven experience with Shopify and Shopify SEO best practices.
Strong proficiency in Google Search Console, Google Analytics (GA4), and keyword research tools (e.g., Ahrefs, SEMrush, Ubersuggest).
Advanced knowledge of Meta Ads Manager and performance-driven campaign management.
Familiarity with Shopify apps for SEO, upselling, bundling, and email popups.
Experience editing basic HTML/Liquid/CSS (bonus but not essential).
Strong copywriting skills for ads and product descriptions.
Proactive, communicative, and deadline-driven.
Tools You’ll Likely Use:
Shopify
Google Search Console
Meta Ads Manager
GA4
Canva or Figma (for creative)
Slack or Email for communication
Notion, Trello or similar task boards (optional)
Budget:
Monthly retainer – Please quote based on estimated monthly hours or tasks.
To apply please send:
Examples of eCommerce SEO and/or Meta Ad campaigns you’ve worked on.
Your monthly rate or retainer package.
Your availability and typical response time.