Shopify SEO Specialist for Product Optimization

Shopify Product Upload + SEO Optimization Specialist (317 Products + Ongoing Work)

We are looking for an experienced Shopify product specialist to fully optimize and scale our product catalog.

This is not basic data entry — this role requires research, SEO expertise, and high-converting product page design.

Project Overview

We currently have 317 active products that need to be upgraded and optimized.

We are also looking for a long-term partner to:

Upload new products for additional brands
Continue optimizing and scaling our catalog
Scope of Work
Phase 1: Optimization (317 Existing Products)
Rewrite and improve product titles (if needed) for SEO and clarity
Rewrite all product descriptions to be:
SEO-driven (built to rank on Google)
Conversion-focused (built to sell)
Clean, structured, and easy to read
Add and verify ACCURATE PRODUCT SPECIFICATIONS:
Must be correct and complete
Clearly formatted (tables or bullet sections)
Verified from manufacturer or trusted sources (no guessing)
Upgrade each product page with:
Correct product images (high quality, no watermarks)
Manuals (PDF links where available)
Warranty information (if available)
Product videos (if available)
Upload and integrate PRODUCT REVIEWS:
Only for brands/products we have permission for
Properly formatted and placed for trust + conversion
Must look natural and align with product
Ensure a clean, consistent, high-converting layout across all products
Phase 2: Product Uploading (Ongoing Work)
Upload new products from brands not yet listed
Perform research to gather:
Product specifications (must be accurate)
Images
Manuals
Warranty info
Videos (if available)
Approved product reviews (when available)
Build each new product page to match:
SEO structure
Layout
Quality standard
What We Provide
Brand/product info (partial, not always complete)
Competitor/reference websites
Access to approved reviews for certain brands
Direction on layout and expectations
What You’ll Need To Do
Fill in missing data with accurate research
Verify specs from manufacturer sources when possible
Study competitors and create better-performing listings
Properly integrate reviews in a way that improves trust and conversions
Requirements
Proven experience with Shopify product uploads and optimization
Strong understanding of eCommerce SEO (titles, keywords, descriptions)
Ability to research and verify correct product specifications
Experience adding or managing product reviews in Shopify
Strong eye for clean, modern, high-converting layouts
High attention to detail (accuracy is critical)
Bonus (Highly Preferred)
Experience in heavy equipment / attachments / construction niche
Experience with high-ticket eCommerce products
Strong understanding of conversion optimization & buyer psychology
Deliverables
317 fully optimized product pages
SEO-optimized titles and descriptions
Accurate and clearly formatted product specifications
Complete product assets (images, manuals, videos where available)
Approved product reviews added where applicable
Clean, consistent, high-converting layout across all listings
Scalable system for future product uploads
How to Apply

Please include:

Examples of Shopify product pages you’ve worked on
Before/after examples (if available)
Your process for ensuring accurate product specs
Your SEO strategy for titles + descriptions
Your experience with adding product reviews
Estimated timeline for completing 317 products
Goal

We want product pages that:

Rank on Google
Outperform competitors
Convert traffic into buyers
Maintain 100% accuracy on specs and product data
Build trust using properly integrated reviews
Opportunity

This can turn into long-term ongoing work as we continue adding new products and brands.

If you can deliver accurate, high-converting, SEO-optimized Shopify product pages, we want to work with you.