Shopify SEO & Content
Budget: ₹600 – ₹1,500 INR
--- SCOPE OF WORK ---
1. META DESCRIPTIONS (343 pages)
- Write unique, keyword-rich meta descriptions (150-160 chars) for all product and collection pages
- Fix 41 pages with duplicate meta descriptions
2. H1 HEADINGS & HEADING STRUCTURE (285 + 341 pages)
- Ensure every product page has exactly one H1 with relevant keywords
- Fix heading hierarchy (H1 > H2 > H3) across all affected pages
3. IMAGE ALT TEXT (254 pages)
- Add descriptive alt text to all product images
- Include product name, fabric, and style in each alt attribute
4. DUPLICATE CONTENT (160 text blocks + 11 pages)
- Identify and rewrite duplicate product descriptions
- Consolidate repeated content blocks (size guides, shipping info) into linked pages
5. TITLE TAGS (66 pages)
- Rewrite title tags to follow format: [Product Name] | [Category] | Label Kamra
- Ensure keywords from titles appear in page body text
6. ANCHOR TEXT & INTERNAL LINKING (78 pages)
- Replace generic anchor texts ("View All", "Shop Now") with descriptive keyword-rich text
- Fix 49 pages with poor anchor text
7. KEYWORD ALIGNMENT (72 pages)
- Ensure H1 keywords match page content
- Fix 48 pages where title keywords are missing from body text
8. TECHNICAL FIXES
- Fix broken "About Us" link pointing to old myshopify.com URL
- Resolve 1 HTTPS page with insecure content
- Add canonical tags for 47 URLs with dynamic filter parameters
- Improve internal linking for 29 pages that are 3+ clicks from homepage
- Fix 2 external link issues
--- WHAT I NEED FROM YOU ---
- Access to Shopify admin will be provided
- All changes must be made directly in Shopify (no external tools)
- A completion report listing all changes made per page
- Turnaround: within 10-14 days preferred
--- IDEAL CANDIDATE ---
- Proven experience with Shopify SEO (please share past work or results)
- Familiar with fashion/apparel or Indian ethnic wear niche is a plus
- Strong English writing ability for product descriptions
- Knowledge of Shopify's metafields and theme editor
1. META DESCRIPTIONS (343 pages)
- Write unique, keyword-rich meta descriptions (150-160 chars) for all product and collection pages
- Fix 41 pages with duplicate meta descriptions
2. H1 HEADINGS & HEADING STRUCTURE (285 + 341 pages)
- Ensure every product page has exactly one H1 with relevant keywords
- Fix heading hierarchy (H1 > H2 > H3) across all affected pages
3. IMAGE ALT TEXT (254 pages)
- Add descriptive alt text to all product images
- Include product name, fabric, and style in each alt attribute
4. DUPLICATE CONTENT (160 text blocks + 11 pages)
- Identify and rewrite duplicate product descriptions
- Consolidate repeated content blocks (size guides, shipping info) into linked pages
5. TITLE TAGS (66 pages)
- Rewrite title tags to follow format: [Product Name] | [Category] | Label Kamra
- Ensure keywords from titles appear in page body text
6. ANCHOR TEXT & INTERNAL LINKING (78 pages)
- Replace generic anchor texts ("View All", "Shop Now") with descriptive keyword-rich text
- Fix 49 pages with poor anchor text
7. KEYWORD ALIGNMENT (72 pages)
- Ensure H1 keywords match page content
- Fix 48 pages where title keywords are missing from body text
8. TECHNICAL FIXES
- Fix broken "About Us" link pointing to old myshopify.com URL
- Resolve 1 HTTPS page with insecure content
- Add canonical tags for 47 URLs with dynamic filter parameters
- Improve internal linking for 29 pages that are 3+ clicks from homepage
- Fix 2 external link issues
--- WHAT I NEED FROM YOU ---
- Access to Shopify admin will be provided
- All changes must be made directly in Shopify (no external tools)
- A completion report listing all changes made per page
- Turnaround: within 10-14 days preferred
--- IDEAL CANDIDATE ---
- Proven experience with Shopify SEO (please share past work or results)
- Familiar with fashion/apparel or Indian ethnic wear niche is a plus
- Strong English writing ability for product descriptions
- Knowledge of Shopify's metafields and theme editor