Full-Service Shopify Marketing

My Shopify store sells activewear and I’m ready to hand over the entire growth engine—from storefront upkeep to paid traffic—so I can focus on product development. Here’s what the assignment covers:

• Store & product management
– Keep the theme, collections, pricing, and inventory tidy and conversion-focused
– Publish new items and time-sensitive promotions without me prompting every detail
– Optimise page speed, checkout flow, and mobile UX

• Paid advertising execution
– Build, monitor, and scale Google Ads, Facebook Ads, and Instagram Ads campaigns with a primary focus on high-impact Display ads
– Continuously refine audiences, creative, and bidding to maintain a profitable ROAS
– Track pixels, catalogue feeds, and remarketing funnels so data stays accurate

• Promotion calendar & reporting
– Propose monthly promo ideas (flash sales, bundle offers, seasonal drops) and push them live on the site and ads simultaneously
– Send a concise weekly report summarising spend, sales, ROAS, and next-step actions

Success for me means the store runs smoothly without daily input and paid traffic pays for itself plus a healthy margin. If results warrant, I’m open to layering in Search or Video formats later—but Display is the starting point.