Debug Shopify S2S Tracking

Job ID: 39792036

Budget: €30 – €250 EUR

PROJECT DESCRIPTION
We are looking for a tracking & analytics expert to audit an existing server-side tracking setup for our Shopify store Decadence Mansion (luxury lingerie brand, <10 products).

The tracking is already configured via Stape + GTM (server-side & client-side) for Meta, GA4, and Google Ads — but we need to confirm if everything is firing correctly.

SCOPE OF WORK
- Audit the existing S2S setup (Stape + GTM).
- Verify whether all key e-commerce events are firing both client-side and server-side:
--- view_item_list
--- view_item
--- add_to_cart
--- begin_checkout
--- add_payment_info
--- purchase

- Check for deduplication issues between client-side and server-side events.
- Confirm proper data flow into Meta Events Manager, GA4 DebugView, and Google Ads.
- Identify potential misconfigurations, missing events, or discrepancies.
- Provide a short report or walkthrough with findings and recommended fixes.

IDEAL CANDIDATE
- Proven experience auditing Shopify + Stape S2S tracking.
- Strong knowledge of Meta CAPI, GA4 e-commerce, and Google Ads conversions.
- Ability to quickly diagnose issues and suggest optimizations.

DELIVERABLES
- Verified status of all event tracking (client + server).
- Confirmation that no duplicates are being sent.
- List of any errors, issues, or gaps in the setup.
- Recommendations (and optional implementation scope for fixes).