Shopify Skincare Store Build

I need a clean, conversion-focused Shopify site that showcases my skincare line. The catalog will centre on creams, serums and related treatments, yet I also carry a small selection of weights and dumbbells that should be displayed in a dedicated section or collection for cross-selling to wellness-minded shoppers.

For launch, the only mandatory page is an engaging Home page that instantly conveys brand story, highlights best-sellers and funnels visitors into the product collections. I’m open to adding a Product Catalog or About Us section later, so please structure the theme so those pages can be activated without rework.

Key requirements
• Custom-designed Shopify theme (or a heavily tailored premium theme) optimised for mobile speed and easy checkout.
• Product grids capable of handling both skincare items and fitness accessories.
• High-resolution imagery, minimalist typography and a soothing colour palette that reflects a modern wellness brand.
• Essential Shopify apps configured for reviews, email capture and upsells.
• Basic on-page SEO: clean URLs, alt tags and meta data set for each product.
• Handoff with clear instructions so I can add or edit products and pages myself.

Deliverable: a fully functioning Shopify storefront pushed to my live domain, ready for customers.