On-page SEO for business landing pages

Job ID: 37039876

Budget: $250 – $750 AUD

About Us:
italki is a language learning platform. We are seeking a dedicated and experienced On-Page SEO Expert to collaborate with us on a freelance basis. If you are passionate about optimizing landing pages for maximum search engine visibility and driving organic traffic, we encourage you to apply.

Responsibilities:

Keyword Analysis: Conduct thorough keyword research to identify relevant and high-performing keywords that align with our business and landing page goals.

On-Page Optimization: Implement on-page SEO best practices for business landing pages, including optimizing meta titles, meta descriptions, headers, URLs, and content.

Content Enhancement: Collaborate with our content team to ensure that landing page content is structured, engaging, and optimized for both search engines and user experience.

Internal Linking: Develop effective internal linking strategies to enhance navigation between landing pages and improve overall website structure.

Schema Markup: Implement schema markup to enhance search engine understanding of our landing page content and improve rich snippet appearance in search results.

Competitor Analysis: Monitor and analyze competitor landing pages to identify opportunities for improvement and strategies to outperform them in search results.

Performance Tracking: Utilize tools like Google Analytics and Google Search Console to monitor the performance of landing pages, track keyword rankings, and identify areas for optimization.

Collaboration: Work closely with our web development and content teams to ensure seamless implementation of SEO recommendations.

Requirements:

Proven experience as an On-Page SEO Specialist with a successful track record of optimizing business landing pages for search engine visibility.

Strong understanding of keyword research, on-page optimization techniques, and SEO best practices.

Proficiency in using SEO tools such as SEMrush, Moz, Ahrefs, Google Analytics, and Google Search Console.

Excellent written and verbal communication skills, with the ability to explain complex SEO concepts to non-technical team members.

Familiarity with HTML, CSS, and content management systems (e.g., WordPress) to implement on-page SEO elements.

Analytical mindset with the ability to analyze data, draw insights, and make data-driven decisions.

Self-motivated and able to work independently, while also collaborating effectively within a team environment.

A portfolio or case studies showcasing successful on-page SEO projects is a plus.