WORDPRESS-BASED BUILDING SERVICES ENGINEERING WEBSITE, BRAND REFRESH & ONGOING MANAGEMENT -- 2

We are a building services engineering consultancy delivering mechanical, electrical, hydraulic and fire protection design services across commercial, health, industrial and mixed-use developments.

We are seeking an experienced freelance WordPress web designer/developer, brand and SEO professional to deliver:
• A new WordPress-based professional website
• A logo and stationery refresh
• Ongoing SEO, website management and administration

This engagement has the potential to expand over time, including the addition of further project pages and content as our portfolio grows.

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SCOPE OF WORK
1. WORDPRESS WEBSITE DESIGN & BUILD

• Design and build a clean, credible, engineering-focused WordPress website
• Target audience: developers, architects, builders, government and commercial clients
• Approximately 5–7 pages initially, including:
– Home
– About
– Services
– Projects / Experience
– Contact
• WordPress setup to allow easy future expansion, including additional project pages and case studies
• Mobile responsive and fast loading
• SEO-friendly site architecture and page structure
• Use of a professional, secure WordPress theme (customised, not generic)
• Contact forms and enquiry tracking
• Professional, restrained aesthetic suitable for engineering consulting

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2. LOGO & BRAND REFRESH

• Refresh or refine existing logo, or propose a new mark where justified
• Logo must be suitable for:
– Engineering drawings and reports
– Website and digital assets
– Email signatures
– Letterheads
• Provide a simple brand kit (logo usage, fonts, colours)

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3. STATIONERY & DIGITAL ASSETS

• Business card design
• Letterhead (Word and PDF formats)
• Email signature
• Optional social profile imagery

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4. ONGOING SEO, WORDPRESS MANAGEMENT & ADMIN

Ongoing monthly support is required, including:
• Technical and on-page SEO optimisation
• Google Analytics and Search Console setup
• Search performance monitoring and reporting
• Content updates (services, projects and announcements)
• Addition of new project pages and case studies as required
• WordPress core, theme and plugin updates
• Security, backups and uptime monitoring
• Minor layout, copy and functionality updates as required

Experience with WordPress-based professional services websites and engineering or construction SEO is essential.

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IDEAL CANDIDATE

• Proven experience delivering WordPress websites for engineering, architecture, construction or professional services
• Strong understanding of corporate and technical branding
• Demonstrated SEO results for service-based businesses
• Clear communication and structured workflow
• Relevant WordPress portfolio required

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BUDGET & TIMEFRAME

• Initial website and brand build: fixed fee or staged proposal
• Ongoing SEO, WordPress management and content updates: monthly retainer
• Budget: open, subject to experience and scope
• Target timeframe: 4–6 weeks for initial delivery

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TO APPLY, PLEASE INCLUDE
1. Relevant WordPress portfolio examples
2. Brief outline of your proposed approach
3. Estimated timeframe
4. Initial build fee range
5. Monthly SEO and WordPress management retainer range