SEO website & Social Media Specialist Needed
Budget: £20 – £250 GBP
We are a dynamic short let property management company seeking an experienced SEO and Social Media Specialist to enhance our online presence and drive more direct bookings through our website. Our goal is to increase our website's visibility on search engines, particularly for vacation and direct bookings, and to boost engagement and follower count on our Instagram account.
Responsibilities:
SEO Optimization:
Conduct a comprehensive SEO audit of our website.
Implement strategies to improve search engine rankings and visibility.
Optimize website content for search engines and user experience.
Monitor, track, and report on search metrics, including site traffic and rankings.
Improve local SEO efforts to target specific markets relevant to our properties.
Social Media Management:
Develop and manage our Instagram account to increase engagement and followers.
Create and schedule regular posts that align with our brand’s voice and objectives.
Engage with our audience to build community and encourage direct bookings through social platforms.
Use analytics tools to track performance and adjust strategies accordingly.
Content Creation:
Collaborate with our team to create compelling content for both the website and social media.
Ensure all content is on-brand, consistent in terms of style, quality, and tone.
Requirements:
Proven experience in SEO and social media management, particularly in the hospitality or real estate sectors.
Strong understanding of current online marketing concepts, strategy, and best practices.
Experience with SEO tools (e.g., SEMrush, Moz, Google Analytics) and social media platforms.
Ability to analyze data and provide evidence-based recommendations.
Excellent communication and creative content writing skills.
Responsibilities:
SEO Optimization:
Conduct a comprehensive SEO audit of our website.
Implement strategies to improve search engine rankings and visibility.
Optimize website content for search engines and user experience.
Monitor, track, and report on search metrics, including site traffic and rankings.
Improve local SEO efforts to target specific markets relevant to our properties.
Social Media Management:
Develop and manage our Instagram account to increase engagement and followers.
Create and schedule regular posts that align with our brand’s voice and objectives.
Engage with our audience to build community and encourage direct bookings through social platforms.
Use analytics tools to track performance and adjust strategies accordingly.
Content Creation:
Collaborate with our team to create compelling content for both the website and social media.
Ensure all content is on-brand, consistent in terms of style, quality, and tone.
Requirements:
Proven experience in SEO and social media management, particularly in the hospitality or real estate sectors.
Strong understanding of current online marketing concepts, strategy, and best practices.
Experience with SEO tools (e.g., SEMrush, Moz, Google Analytics) and social media platforms.
Ability to analyze data and provide evidence-based recommendations.
Excellent communication and creative content writing skills.