SEO for Cybersecurity SaaS Company

Job ID: 38970621

Budget: $30 – $250 USD

I'm looking for an SEO expert to boost our search engine ranking on Google. Our focus is primarily on:

- Industry-specific keywords: We want to be recognized as a key player in the cybersecurity SaaS industry.
- Brand-specific keywords: We need to improve our visibility for searches directly related to our brand.
- Competitor keywords: We aim to outshine our competitors in search rankings.

The ideal freelancer for this project should deeply understand SEO strategies, particularly for SaaS and cybersecurity sectors. Experience in keyword research and analysis, as well as a proven track record of improving search engine rankings, is a must.

Month 1: Foundation and On-Page SEO
Focus: Sub-domains, Redirect URLs, Meta Titles and Descriptions, Header Tags, URL Structure, Alt Tags, Image Optimization, Link Analysis, Internal Linking, Speed Optimization, Schemas, HTML/CSS/JS, Indexing and Crawling Errors, Search Console & W3 Validator Errors, Mobile-first index, Breadcrumbs, Sitemap, Robots.txt, 404 Page Check, GA4, Console & Tag Manager Setup, Keyword Research & Analysis.
KPIs:
Resolve 100% of identified crawling and indexing errors.
Optimize 100% of meta titles, descriptions, header tags, alt tags, and internal links for targeted keywords.
Improve website loading speed by 20% on mobile and desktop (Google PageSpeed Insights).
Implement structured data (schemas) on all key pages.


Month 2: Content Enhancement and Initial Off-Page SEO
Focus: On-Page & Content Changes, Off-Page Activities (Campaigns).
KPIs:
Publish 4 new, high-quality content pieces to increase organic traffic by 15%.
Achieve a 10% increase in domain authority (SEMrush or Moz).
Secure 5 high-quality backlinks from industry-relevant websites.


Month 3: Advanced Off-Page SEO and Review
Focus: External Cloud Attack Surface Management, Third-party Risk Management, External Attack Surface Management, Brand Risk Management.
KPIs:
Secure 10 additional high-quality backlinks.
A comprehensive review of off-page SEO activities, aiming for a 20% increase in organic traffic.
A 25% increase in ranked keywords, especially for targeted high-value terms.