SEO Overhaul for PHP Site
Budget: ₹1,500 – ₹12,500 INR
I need a seasoned SEO specialist to take my existing PHP-based website and turn it into a steady source of organic traffic. Google is the primary search engine I care about, so every recommendation and action you take should be aimed at outperforming competitors there first; success on Bing or Yahoo would be a welcome side effect but is not part of the core brief.
The heart of this project is rigorous keyword optimisation. I already have a solid content foundation, yet the pages are not ranking where they should. You will be responsible for researching high-value, low-competition keywords, mapping them to the right URLs, and weaving them naturally into headings, copy, image alt tags, and internal links. Technical tweaks and on-page elements—title tags, meta descriptions, structured data—can be part of your workflow if they directly support the keyword strategy.
To keep things transparent, please:
• Begin with an audit that benchmarks current rankings and pinpoints obstacles to organic growth.
• Deliver a keyword matrix showing search volume, intent, and assigned page for every term you target.
• Implement the agreed changes on the live PHP site (or provide clear implementation notes if you prefer developer hand-off).
• Set up tracking in Google Search Console and Google Analytics so we can measure gains in impressions, clicks, and positions.
• Wrap up with a short report comparing the initial audit to post-optimisation results.
If you have a repeatable process for PHP websites, know your way around canonical tags, and can reference past wins in similar niches, I’d love to hear how you’ll approach this.
The heart of this project is rigorous keyword optimisation. I already have a solid content foundation, yet the pages are not ranking where they should. You will be responsible for researching high-value, low-competition keywords, mapping them to the right URLs, and weaving them naturally into headings, copy, image alt tags, and internal links. Technical tweaks and on-page elements—title tags, meta descriptions, structured data—can be part of your workflow if they directly support the keyword strategy.
To keep things transparent, please:
• Begin with an audit that benchmarks current rankings and pinpoints obstacles to organic growth.
• Deliver a keyword matrix showing search volume, intent, and assigned page for every term you target.
• Implement the agreed changes on the live PHP site (or provide clear implementation notes if you prefer developer hand-off).
• Set up tracking in Google Search Console and Google Analytics so we can measure gains in impressions, clicks, and positions.
• Wrap up with a short report comparing the initial audit to post-optimisation results.
If you have a repeatable process for PHP websites, know your way around canonical tags, and can reference past wins in similar niches, I’d love to hear how you’ll approach this.