SEO Overhaul for Accounting Firm Website
Budget: $250 – $750 AUD
We are seeking an experienced SEO expert to improve the visibility and ranking of our accounting firm’s website, which is built on Webflow. The goal is to perform a comprehensive SEO audit and implement both on-page and off-page SEO strategies to ensure the site is fully SEO-optimized and competitive in search engine results.
Scope of Work:
1. Full SEO Audit:
• Technical SEO audit to identify site performance, crawlability, and indexability issues
• Review of current metadata, headings, structure, and content
• Assessment of Core Web Vitals and site speed (desktop and mobile)
• Audit of schema markup and structured data
2. On-Page SEO:
• Optimize meta titles, descriptions, headers (H1-H6), image alt tags, internal linking, and content structure
• Improve keyword targeting based on relevant accounting and finance industry keywords (including local SEO)
• Fix any SEO errors within the Webflow CMS
• Set up or improve SEO-friendly URLs
• Integrate Google Search Console, Google Analytics, and sitemap if not already in place
3. Off-Page SEO:
• Build high-quality backlinks through white-hat methods
• Directory submissions, guest posting, and local citations
• Competitor backlink analysis and strategy
4. Webflow Optimization:
• Ensure best practices for SEO within the Webflow platform
• Update CMS structure or components if needed to support SEO goals
Deliverables:
• Full audit report (before and after implementation)
• Keyword strategy and ranking report
• Monthly backlink and traffic reports (if ongoing work is requested)
• Documentation of all changes made
Requirements:
• Proven SEO experience with Webflow sites
• Strong understanding of technical and local SEO
• Ability to provide case studies or examples of previous results
• Fluent in English and able to communicate clearly
Any AUTO Bidding will be rejected
Scope of Work:
1. Full SEO Audit:
• Technical SEO audit to identify site performance, crawlability, and indexability issues
• Review of current metadata, headings, structure, and content
• Assessment of Core Web Vitals and site speed (desktop and mobile)
• Audit of schema markup and structured data
2. On-Page SEO:
• Optimize meta titles, descriptions, headers (H1-H6), image alt tags, internal linking, and content structure
• Improve keyword targeting based on relevant accounting and finance industry keywords (including local SEO)
• Fix any SEO errors within the Webflow CMS
• Set up or improve SEO-friendly URLs
• Integrate Google Search Console, Google Analytics, and sitemap if not already in place
3. Off-Page SEO:
• Build high-quality backlinks through white-hat methods
• Directory submissions, guest posting, and local citations
• Competitor backlink analysis and strategy
4. Webflow Optimization:
• Ensure best practices for SEO within the Webflow platform
• Update CMS structure or components if needed to support SEO goals
Deliverables:
• Full audit report (before and after implementation)
• Keyword strategy and ranking report
• Monthly backlink and traffic reports (if ongoing work is requested)
• Documentation of all changes made
Requirements:
• Proven SEO experience with Webflow sites
• Strong understanding of technical and local SEO
• Ability to provide case studies or examples of previous results
• Fluent in English and able to communicate clearly
Any AUTO Bidding will be rejected