SEO Optimization for Apartment Rental Website

We are seeking a skilled digital marketing freelancer to help increase website traffic and visibility for a professionally built website for a furnished apartment rental business in Winnipeg, Canada.

The site is live and functional, but we are not yet receiving meaningful traffic. Your job will be to optimize it for search engines, improve local visibility, and implement basic lead generation strategies.

Tasks Include:
Audit current SEO setup (Google Site Kit is already installed)

Submit sitemap and ensure proper indexing

Improve meta titles, descriptions, and keyword placement

Optimize on-page SEO (H1s, alt tags, internal links)

Recommend or add local keywords (e.g. “furnished rentals Bridgwater”)

Setup or optimize Google My Business

Suggest quick-win backlinks or listing sites (e.g. RentFaster, Kijiji, etc.)

Provide weekly insights or recommendations

Optional: Assist with Google Ads setup for short-term rental leads

Ideal Freelancer:
Experience in local SEO and apartment/rental niche

Familiar with Google Search Console, Site Kit, and WordPress

Able to show past results (before/after traffic growth)

Clear communicator, detail-oriented, and results-driven

Deliverables:
Full SEO audit with action plan

Implemented changes or documented recommendations

2–4 week visibility growth roadmap

Optional: Ad campaign setup + local listings guidance

Timeline:
Start ASAP

Initial phase: 2–3 weeks

Possibility for ongoing engagement based on performance

Budget:
Open to hourly or fixed rate depending on experience

Please submit your proposal with pricing, past relevant projects, and a brief strategy for this website