SEO & Google Adwords for Brand Awareness
Budget: $2 – $8 AUD
I'm looking to enhance my brand visibility through strategic SEO and Google Adwords campaigns.
Key Requirements:
- Optimize a pre-existing list of keywords to maximize their brand impact on Google Search.
- Design and implement a cohesive SEO and Adwords strategy aimed at improving brand awareness.
Ideal Skills and Experience:
- Proven experience in SEO and Google Adwords with a focus on brand awareness.
- Strong skills in keyword optimization.
- Excellent understanding of Google Search dynamics.
- Creative and strategic thinking.
Search Engine Optimizations and Google Adwords
1. On Page SEO of website
2. Directory and SE Submission
3. Website SEO Changes
o Canonical issue needs to be removed
o H1 Alt and Bold tag required
o Title and meta tags must be optimized with keywords
o Header needs to be optimized
o HTML and XML sitemap not present in the website
o Navigation Menu is not working in mobile website
o Links need to be linked to the proper page.
o We need to add keywords-based content in the website. Like we need to cloud backup, online backup pages into websites with keywords-based content.
o Regarding market area we will only target Australia
o
4. Google Adwords work:
o Modify Existing Campaign
o Finding Keywords related to services provided by website
o Modify Ads Groups and Ads on the basis of selected keywords
o Submission of ads for approval
o Selection of budget (Daily/Monthly)
o Selection of landing pages.
o Recommend any other improvements
o Geo-targeting (targeting your audience via location and language information) 2. Advertisement scheduling (dictating when and how frequently your advertisements are shown)
o Advertising via the Display Network, Search Network or both
o Adwords Maintenance: Ad words Management includes following
o Tracking of keywords and ads groups on daily basis.
o Improve click-through rates, Ad position and Quality Score to make every click count and convert.
o Bids management on daily basis to keep the rankings to top position in Google with daily budget
5. Monthly Reporting
o Supply a PDF Report at the end of each month to view monthly Ad words Campaign information to show you how your Google Ad words campaign is performing and SEO works
Please include examples of previous work in your proposal.
Key Requirements:
- Optimize a pre-existing list of keywords to maximize their brand impact on Google Search.
- Design and implement a cohesive SEO and Adwords strategy aimed at improving brand awareness.
Ideal Skills and Experience:
- Proven experience in SEO and Google Adwords with a focus on brand awareness.
- Strong skills in keyword optimization.
- Excellent understanding of Google Search dynamics.
- Creative and strategic thinking.
Search Engine Optimizations and Google Adwords
1. On Page SEO of website
2. Directory and SE Submission
3. Website SEO Changes
o Canonical issue needs to be removed
o H1 Alt and Bold tag required
o Title and meta tags must be optimized with keywords
o Header needs to be optimized
o HTML and XML sitemap not present in the website
o Navigation Menu is not working in mobile website
o Links need to be linked to the proper page.
o We need to add keywords-based content in the website. Like we need to cloud backup, online backup pages into websites with keywords-based content.
o Regarding market area we will only target Australia
o
4. Google Adwords work:
o Modify Existing Campaign
o Finding Keywords related to services provided by website
o Modify Ads Groups and Ads on the basis of selected keywords
o Submission of ads for approval
o Selection of budget (Daily/Monthly)
o Selection of landing pages.
o Recommend any other improvements
o Geo-targeting (targeting your audience via location and language information) 2. Advertisement scheduling (dictating when and how frequently your advertisements are shown)
o Advertising via the Display Network, Search Network or both
o Adwords Maintenance: Ad words Management includes following
o Tracking of keywords and ads groups on daily basis.
o Improve click-through rates, Ad position and Quality Score to make every click count and convert.
o Bids management on daily basis to keep the rankings to top position in Google with daily budget
5. Monthly Reporting
o Supply a PDF Report at the end of each month to view monthly Ad words Campaign information to show you how your Google Ad words campaign is performing and SEO works
Please include examples of previous work in your proposal.