SEO and Google Ads Optimization

I have a business www.evergreentravels.in

I want to do SEO and Google Ads Optimization (Google Maps business listing optimization aswell)

Activities required are:-

ON-PAGE SEO ACTIVITIES
● Keyword Research
● Optimizing Title Tag
● Optimizing Meta Tag
● Keyword Management
● H1 / H2 / H3 tag Optimization
● Anchor tag Optimization
● Image Tag Optimization
● SEO Friendly URL Optimization
● Content Optimization
● W3C Validation
● Sitemap Implementation and Analysis
● Robot.txt Implementation
● Google Analytics Setup
● Website Speed Analysis
● Internal Web Page Linking
● Daily Content Update

OFF-PAGE SEO ACTIVITIES
● Classifieds & image sharing
● Blog article submissions
● Forum Submissions
● Infographic or ppt submissions
● Image sharing
● Directory Submissions
● Video Submissions
● Social Bookmarking
● Q&A
● Blog Commenting
● Guest Blogging
● Digital PR
● Backlinks Generation
● Google ratings and reviews
● Local Profiles ratings and reviews

Give me your plan in brief.