SEO Expert Needed to Increase Organic Traffic and Sales for Pet Supplies Store

Job ID: 38645611

Budget: $30 – $50 USD

I am looking for an experienced SEO professional to help improve the organic traffic and sales of my pet supplies online store. The store has been operating since January 2023, but I haven't worked on SEO until now.

I have specific goals in mind and need someone who can meet them while providing clear and measurable results.

SEO Goals:
Improve Organic Search Rankings

Help identify and target the most relevant and high-traffic keywords in the pet supplies niche.
Track keyword rankings regularly and report on progress.
Increase Organic Traffic

Set clear traffic goals (e.g., increasing organic traffic by 20% over three months).
Analyze traffic sources to identify which pages and keywords are driving the most traffic.
Enhance User Experience

Ensure the website is optimized for speed and mobile-friendliness.
Improve site navigation and ensure quick loading times for all pages, especially product pages.
Boost Conversions

Optimize product pages to increase conversion rates and make them more search engine-friendly.
Improve on-page SEO to ensure that visitors are more likely to make purchases.
Generate Quality Backlinks

Build high-quality backlinks from reputable websites within the pet supplies industry and other relevant sectors.
Develop a diverse backlink profile to improve domain authority and search rankings.
Questions to Address:
Keyword Strategy:

How will you identify and target the most effective keywords for my niche?
How often will you track and report on keyword performance?
Traffic Growth:

How will you ensure a specific traffic growth target (e.g., 20%) is met within the first few months?
Can you analyze traffic sources in Google Analytics and suggest data-driven improvements?
User Experience:

Will you work on improving website speed and mobile optimization? If not, can you recommend tools or services?
Conversion Optimization:

Will the on-page SEO efforts focus on improving conversions on product pages as well?
Do you also optimize for user experience (e.g., improving product descriptions, CTAs)?
Backlink Quality:

How will you acquire high-quality backlinks from reputable and industry-relevant websites?
How will you ensure the backlinks improve my domain authority without risking penalties?
Requirements:
Proven experience with SEO for eCommerce websites.
Knowledge of the pet supplies industry is a plus.
Ability to provide weekly reports with measurable KPIs (e.g., backlinks created, traffic growth, keyword ranking changes).
Familiarity with Google Analytics, Google Search Console, and SEO tools like Ahrefs, SEMrush, or similar.
Please also provide a sample of your reporting process if possible.