SEO & Ads Marketing for Sports Apparel

My requirement is for an experienced SEO and marketing specialist who can effectively optimize my online sports apparel store for Google, Bing, and Yahoo. The expert will specifically target keywords or phrases including "NRL Retro Jersey", "Hoody", and "Jackets". The ultimate objective is to increase sales and revenue. Therefore, the freelancer needs to have a track record of producing quantifiable results in similar projects. Expertise in competitive analysis, keyword research, and conversions-focused ad copies are also highly appreciated.