SEO & Ads Management for Global Outreach
Budget: ₹1,500 – ₹12,500 INR
I'm seeking a skilled SEO and Ads Management professional to enhance my website's visibility and drive traffic from the United States and Vietnam (We may change or add more countries in the list). The primary objectives are to increase website traffic, improve search engine rankings, and generate more leads.
Key Responsibilities:
1. On-Page SEO Optimization:
- Conduct a comprehensive website audit to identify SEO gaps and opportunities.
- Optimize meta titles, descriptions, header tags, and URLs for better rankings.
- Improve content structure, keyword placement, and readability for SEO effectiveness.
- Implement internal linking strategies and image optimization (alt text, file size reduction, etc.).
- Ensure website speed optimization, mobile responsiveness, and Core Web Vitals improvements.
- Implement local SEO best practices for targeted countries.
2. Keyword Research & Content Optimization:
- Perform in-depth keyword research to identify high-converting search terms.
- Develop and implement content optimization strategies based on keyword intent.
- Recommend or create SEO-friendly blog posts, landing pages, and service pages.
3. Ads Management (Google Ads & Meta Ads):
- Develop a paid advertising strategy tailored to my target audience and business goals.
- Set up and optimize Google Ads (Search, Display, and Retargeting campaigns).
- Create and manage Facebook Ads (or other social media advertising platforms) for lead generation.
- Perform A/B testing on ad creatives, copy, and landing pages to maximize ROI.
Implement conversion tracking and regularly analyze ad performance metrics.
4. Performance Monitoring & Reporting:
- Provide monthly reports on SEO progress, keyword rankings, traffic insights, and ad performance.
- Continuously refine strategies based on data-driven insights.
Ideal Skills and Experience:
- Proven track record in SEO and digital marketing.
- Proficiency in Google Ads and Facebook Ads.
- Experience with targeting specific countries.
- Ability to generate measurable results.
Key Responsibilities:
1. On-Page SEO Optimization:
- Conduct a comprehensive website audit to identify SEO gaps and opportunities.
- Optimize meta titles, descriptions, header tags, and URLs for better rankings.
- Improve content structure, keyword placement, and readability for SEO effectiveness.
- Implement internal linking strategies and image optimization (alt text, file size reduction, etc.).
- Ensure website speed optimization, mobile responsiveness, and Core Web Vitals improvements.
- Implement local SEO best practices for targeted countries.
2. Keyword Research & Content Optimization:
- Perform in-depth keyword research to identify high-converting search terms.
- Develop and implement content optimization strategies based on keyword intent.
- Recommend or create SEO-friendly blog posts, landing pages, and service pages.
3. Ads Management (Google Ads & Meta Ads):
- Develop a paid advertising strategy tailored to my target audience and business goals.
- Set up and optimize Google Ads (Search, Display, and Retargeting campaigns).
- Create and manage Facebook Ads (or other social media advertising platforms) for lead generation.
- Perform A/B testing on ad creatives, copy, and landing pages to maximize ROI.
Implement conversion tracking and regularly analyze ad performance metrics.
4. Performance Monitoring & Reporting:
- Provide monthly reports on SEO progress, keyword rankings, traffic insights, and ad performance.
- Continuously refine strategies based on data-driven insights.
Ideal Skills and Experience:
- Proven track record in SEO and digital marketing.
- Proficiency in Google Ads and Facebook Ads.
- Experience with targeting specific countries.
- Ability to generate measurable results.