Organic SEO and Backlinks.

Job ID: 40332649

Budget: ₹12,500 – ₹37,500 INR

SEO WORK PLAN & STRICT MILESTONE AGREEMENT
Website: www.snapsitebuild.com Project Type: High-Intent Organic SEO & Paid Ads Keyword Alignment Execution Model: Verification-Based Milestone Payments

1. OUR ALIGNED APPROACH & KEYWORD STRATEGY
We are entirely replacing broad, low-converting vanity keywords with the exact Bottom-of-Funnel (BOFU) commercial keywords currently being bid on in SnapSiteBuild’s Google Ads campaign. The objective is to dominate both paid and organic search for these specific terms.
The Official Target Keyword Master List:
The agency will map on-page optimization, internal linking, and backlink anchor text specifically to these 19 verified search terms:
• website design service
• website development service
• business website development
• professional website design
• small business website design
• website design company
• website development company
• custom website development
• hire website developer
• website creation service
• website design agency
• web design services near me
• website developer for business
• build a website for my business
• business website builder service
• website design for companies
• website development services
• create website for business
• professional website builder service
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2. TIMELINES, DELIVERABLES, AND POST-PAYMENT STRUCTURE
MILESTONE 1: FOUNDATION PHASE (Month 1)
• Timeline: Month 0
• Payment: ₹0 (Handled entirely by Client)
• Status: Managed internally. The SnapSiteBuild team is handling the full technical SEO audit, indexing fixes, XML sitemap/robots.txt optimization, and the configuration of Google Search Console (GSC) and Google Analytics 4 (GA4).

MILESTONE 2: VISIBILITY PHASE (Months 2–3)
• Timeline: Months 1 to 2
• Payment Terms: ₹10,000 Total. (Paid 100% after client validation of targets).
• Keyword Focus: Initial on-page optimization targeting the long-tail/action-oriented variations from our master list (e.g., build a website for my business, small business website design, custom website development, hire website developer).
• Backlink Deliverable: 5 to 10 high-quality, highly relevant, contextual backlinks per month. Strictly no Web 2.0, profile links, forum spam, or link-farm directories.
• Client Verification Required for Payment Release:
1. The Link Audit: Backlinks must be delivered in a live, shared Google Sheet. The client will manually click and review each link. Links must be on legitimate business/tech websites with a Domain Rating (DR) of 20+.
2. The True Ranking Test: The targeted keywords must begin registering valid Impressions within the client's own Google Search Console (GSC).

MILESTONE 3: GROWTH PHASE (Months 4–5)
• Timeline: Months 3 to 4
• Payment Terms: ₹20,000. (Paid 100% after client validation of targets).
• Keyword Focus: Expanding optimization to capture medium-competition service terms (business website development, website design service, professional website builder service, website creation service).
• Backlink Deliverable: 5 to 10 high-quality niche edits or guest posts per month on authoritative domains.
• Client Verification Required for Payment Release:
1. Ranking Growth: At least 5 to 10 of the target keywords must achieve Top 20 to Top 50 rankings, verifiable directly in the client's GSC "Performance" tab.
2. The Bot-Traffic Test: Organic traffic must show month-over-month growth. GA4 must report an "Average Engagement Time" of 15+ seconds for organic visitors to prove it is human traffic. Traffic spikes from non-target countries or traffic with 0-2 seconds of engagement will be flagged as bot inflation, and the milestone will fail.
MILESTONE 4: SCALING & CONVERSION PHASE (Month 6)
• Timeline: Month 5
• Payment Terms: ₹25,000. (Paid 100% after client validation of targets).
• Keyword Focus: Pushing the highest-converting, high-competition keywords toward Page 1 (website design company, website development company, website design agency, website design for companies).
• Backlink Deliverable: 5 to 10 premium, high-authority link placements or brand mentions on top-tier industry sites.
• Client Verification Required for Payment Release:
1. Top 10 Placements: At least 3 to 5 target keywords from the master list must achieve Top 10 rankings, verifiable in GSC.
2. Conversion Event Test: Traffic must translate to action. GA4 Event Tracking must show organic visitors triggering conversion events (e.g., clicking the "Create My Draft Website" or "Contact" buttons).
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3. THE "NO-SPAM" SERVICE LEVEL AGREEMENT (SLA)
To protect the snapsitebuild.com domain from Google algorithmic penalties, the following rules are non-negotiable. Violation of these terms will result in immediate termination of the project and forfeiture of pending milestone payments.
1. First-Party Data Only: Milestone approvals will rely exclusively on the client's Google Search Console (GSC) and Google Analytics (GA4) data. Third-party PDF ranking reports (e.g., from SEMrush, Ahrefs, or Moz) will NOT be accepted as proof of performance for payment authorization.
2. 100% White-Hat Only: The use of automated link-building software (e.g., GSA, RankerX), PBNs (Private Blog Networks), toxic directory spam, or spun AI-gibberish content is strictly prohibited.
3. Quality Over Quantity: We prioritize domain safety and relevance over inflated link volume. A single contextual backlink from a legitimate, high-traffic SaaS or business blog is required over 100 low-quality profile submissions.
4. Transparent Reporting: All backlinks built must be documented in a shared Google Sheet detailing the Target URL, Live Backlink URL, Anchor Text used, and the placement Date.