Ongoing SEO Specialist for Education Website

Job ID: 39106069

Budget: £20 – £250 GBP

SEO Specialist for Pixelia Website (Ongoing Subscription Service)
https://pixelia.co.uk

#### **Objective:**
We are seeking an experienced SEO specialist to manage and optimize the **Pixelia website** on an ongoing basis. The goal is to increase organic traffic, improve search rankings, and enhance online visibility for STEM education programs, AI, robotics, and esports initiatives.

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### Scope of Work & Ongoing Tasks:

#### 1. SEO Strategy & Planning
- Conduct an initial SEO audit and provide a strategy roadmap.
- Develop a keyword strategy targeting relevant STEM education, AI, robotics, and esports keywords.
- Monitor SEO trends and Google algorithm updates, adjusting strategies accordingly.

#### 2. On-Page SEO Optimization
- Optimize meta titles, descriptions, and headers for all key pages.
- Ensure proper keyword placement and content structuring for readability and ranking.
- Improve internal linking to boost site navigation and authority.
- Conduct competitor analysis to refine on-page strategies.

#### 3. Technical SEO & Performance Optimization**
- Ensure fast page load speeds and optimize Core Web Vitals.
- Conduct regular website audits for broken links, indexing issues, and duplicate content.
- Optimize mobile responsiveness and structured data for rich search results.

#### 4. Content SEO & Blog Strategy
- Provide content recommendations based on keyword research.
- Build blog content and deploy new SEO-friendly topics.


#### 5. Off-Page SEO & Link Building
- Develop a backlink strategy to improve domain authority.
- Identify and secure guest posting and partnership opportunities.
- Optimize Google My Business and local SEO efforts.

#### 6. Ongoing Performance Monitoring & Reporting
- Provide monthly SEO performance reports with insights and action items.
- Track keyword rankings, organic traffic, bounce rates, and conversions.
- Offer recommendations for continuous improvement

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### Engagement Model & Expectations:
- Ongoing monthly service with clear deliverables.
- Regular progress meetings to review SEO performance and strategy.
- Must have experience in SEO for education and technology-focused websites.
- Knowledge of Google Analytics, Search Console, Ahrefs, SEMrush, or similar tools.
Related categories: SEO Link Building Search Engine Marketing