Marketing & Content Strategy Lead

Job ID: 40042543

Budget: $2 – $8 USD

Company

Fusatech is building a specialist platform for medical cannabis clinics and pharmacies, unifying clinic EMR, prescribing, patient outcomes and pharmacy dispensing with AI support. We are advised by a professor from Johns Hopkins, UK medical directors and CBPM specialists, and are preparing pilots with leading clinics and pharmacies.

Role

We are hiring a freelance Marketing & Content Lead to shape our narrative and create the key assets used with clinics, pharmacies, investors and advisors.

Key responsibilities

Develop and refine our marketing strategy and positioning for clinics, pharmacies and investors.

Create core narrative assets: elevator pitch, value propositions, FAQs and company one-pagers.

Own key decks: fundraising pitch deck, investor meeting presentations, and pilot proposal decks.

Support website content and basic SEO, including messaging, structure and simple on-page checks.

Conduct market and competitor research and turn insights into short, actionable summaries.

Draft investor one-pagers and outreach copy in collaboration with Finance and Strategy.

Work closely with Commercial on light campaigns to recruit pilot sites and partners.

Who you are

Hard-working storyteller who enjoys turning complex concepts into clear messaging.

Highly responsive and available within 09:00–21:00 UK time, Monday–Saturday.

Take initiative in suggesting angles, campaigns and assets we have not thought of yet.

Think strategically about positioning, not just individual pieces of content.

Logical and structured in how you test and refine messaging.

Data-driven: interested in what resonates, what converts and what does not.

Reporting to

Francesca, Business Manager.