Local SEO for USA, shops restaurants, optimize Google my business0

I am looking for a freelancer who can help me optimize my clients Google My Business listing for their local restaurant business in the USA. Currently, listing is set up but needs optimization to improve their online visibility and attract more customers.

Target Audience: I am not sure about the target audience and would like suggestions from the freelancer.

Ideal Skills and Experience:

- Experience in local SEO for restaurants and food services
- Knowledge of Google My Business and optimization techniques
- Understanding of local search algorithms and ranking factors
- Ability to conduct keyword research and optimize content
- Familiarity with online review management and reputation building

Goals:

- Improve my ranking on Google Maps and local search results
- Increase the number of clicks, calls, and website visits
- Attract more positive reviews and improve my online reputation
- Stand out from competitors and increase brand awareness

Deliverables:

- Optimization of Google My Business listing and profile
- Keyword research and optimization of business description, categories, and attributes
- Optimization of photos, videos, and other media
- Creation and management of online reviews and reputation building
- Monthly reporting and tracking of key metrics