Local SEO for Ice Cream Shop

I'm looking for an experienced SEO specialist to help improve local search rankings for my ice cream shop on Google. The primary goal is to get more local customers through better visibility.

Key requirements:
- Optimize Google My Business
- Improve local keywords and search terms
- Create local content to engage community
- Build high-quality local backlinks

Ideal skills and experience:
- Proven track record in local SEO
- Expertise in Google My Business
- Strong keyword research skills
- Experience with local content creation

Please provide examples of past work and success metrics.