Legal Website SEO Specialist Needed

SEO Optimization for GrantCarpenterLaw.com (Law Firm Website)

Project Description:

I am an attorney with a solo law practice in Central Ohio focusing on personal injury, family law, criminal defense, and civil litigation. My website, grantcarpenterlaw.com, is built on WordPress and is already live. I am looking for an experienced SEO specialist to optimize the site for increased local visibility and lead generation.

Scope of Work:

Conduct a full SEO audit of the website

Optimize meta titles, descriptions, headers, and image alt tags

Improve site structure, internal linking, and mobile performance

Target local SEO strategies for Columbus, Lewis Center, and surrounding areas

Optimize Google Business Profile and ensure NAP consistency across listings

Recommend or implement improvements for faster page speed (Core Web Vitals)

Help with content optimization for practice area pages (e.g., Family Law, Personal Injury)

Set up and verify Google Search Console and Bing Webmaster Tools

Assist with basic backlink strategy (local citations, legal directories, etc.)

Optional: Review and help implement conversion tracking with Google Ads

Deliverables:

Written SEO audit with clear action items

Implementation or guidance on on-page SEO changes

Local SEO strategy with specific keywords and citations

Summary report on improvements and performance tracking setup

Requirements:

Proven experience with law firm SEO (please provide examples)

Familiarity with WordPress

Strong understanding of local SEO and legal service keywords

Ability to communicate clearly and deliver updates as needed

Budget & Timeline:

Please provide your proposed budget and estimated completion time

Open to hourly or fixed-price arrangements.