Lead-Focused WordPress Martial Arts Site Revamp

Job ID: 39290603

Budget: $250 – $750 AUD

I need a talented web developer and SEO specialist to refresh my martial arts WordPress website hosted on WP Engine. The primary goal of this project is to transform my website into a lead-generating powerhouse while ensuring it's fast, mobile-optimized, and stripped of unnecessary plugins for improved speed and efficiency.

Key Requirements:
- Optimize the website for lead generation: This involves focusing all content on converting leads to booked trials, rather than providing information for current students.
- Copywriting and CTA's: You will need to improve the site's copy and strategically place compelling CTAs (Call-to-Actions) throughout the site.
- Contact forms and Customer Testimonials: Implement and optimize contact forms and customer testimonials to enhance credibility and facilitate potential lead engagement.
- SEO: I am particularly focused on keyword optimization. You will need to conduct thorough keyword research relevant to my martial arts business and implement these keywords effectively throughout the site.
- Performance: Ensure all Google Page scores are in the green.

Ideal Skills and Experience:
- Proven experience with WordPress and WP Engine
- Strong understanding of SEO and lead generation strategies
- Excellent copywriting skills
- Experience with website speed optimization
- Ability to make a website mobile-friendly
- Familiarity with implementing and optimizing contact forms and customer testimonials on a website.

Website is: www.actiontaekwondo.com.au