Google SEO for Sales

I'm looking for an experienced SEO specialist to help generate leads and sales through organic search on Google. The primary focus will be on optimizing blog posts to improve our Google rankings.

Key Requirements:
- Develop an SEO strategy aimed at increasing leads
- Optimize existing blog posts and create new, keyword-rich content
- Conduct thorough keyword research
- Monitor and report on performance metrics
- Ensure all content is aligned with our brand voice and messaging

Ideal Skills and Experience:
- Proven track record in SEO, specifically for Google
- Strong writing skills with a focus on SEO
- Experience with SEO tools (e.g., Google Analytics, SEMrush)
- Ability to analyze data and adjust strategies accordingly
- Excellent understanding of Google's algorithms and ranking factors

Please provide examples of past work and a detailed plan on how you will achieve these goals.