Etsy Administration Specialist

Job ID: 32977766

Budget: ₹750 – ₹1,250 INR

We are into the Home Decor industry and sell wallpapers through Marketplace via Etsy
Learn more on www.etsy.com/shop/TheInspireDecor

We are looking for an Etsy Expert with strong expertise in the developing, managing, improving our presence, and delivering good results in ROI, Sales, SEO, PPC & Marketing.

Below is the list of deliverables expected in the project

OBJECTIVE
Drive traffic
Enhance sales.
Increment in revenue MOM

TARGET AREAS
In terms of visits per product per week - 100 to 200
In terms of conversion per product is 2% to 4.5%
In terms of daily orders - 40 to 60
In terms of locations - 12 states of United States
In terms of audience - Female only, Age - 24 to 44 yrs

Note - In case you need any stats please specify and we will provide it to you.

SEO
Optimizing existing products listed on Etsy to increase organic traffic, presence, ranking and sales
Listing of new products based on SEO strategy
To use ad revenue analytics to optimize listing with keywords and improve search results.
Daily product renewals with listing optimization

ETSY ADS
Optimum utilization of daily budget limit
Bringing sales through Etsy ads
Adding and removing products in ads based on performance and maintaining product wise ACOS
Continuous measurement and reporting of campaign performance.

PROMOTIONS
Offers & Coupons
Holiday planner
Shop appearance

MARKETING
In case, if you have strong experience in social media marketing/ search engine marketing/ email marketing and believe that you can bring in more sales on Etsy shops through paid or organic activities then we would be happy to discuss and move ahead with these services also.

SHOPS & PRODUCTS
No of shops - Two
No of products - The Inspire Decor Shop - 424 products, Inspiring Abode - 110 products

RECOMMENDATIONS & STRATEGY
Product listings contents & SEO
Photography
Ads
Marketing activities
Competition marketing and products

QUERIES
Share your portfolio/ case studies and mention what growth you had delivered to your customers after taking over their project in terms of conversion ratio, orders and ROAS. This report should be in a comparison format of 90 days results before and after taking over the project.( 90 days data preferred but if not available then 30 days comparison will do)
How many Etsy projects have you handled in the long term (six months or more), share shop name and duration? Also share the customer's shop name of your existing projects.
Do you hold experience in the home decor category? If yes then in which niche?
In case if you are expert in social media marketing or search engine marketing then share it’s portfolio/case study with before and after comparisons.
How many products would you like to optimize in a month? And when will you optimize them throughout the month or is it better to optimize them first time in the initial first week itself? In case if you optimize 50 to 80 listings in a month then we will manage rest listings and do their SEO from 2nd to 4th week of each month.
How many years of experience do you have while working on Etsy?


ASSESSMENT TEST
Based on your proposal, a paid assessment test would be conducted in order to see that you are the right fit for the project.
This test is not for the purpose to take consultation only

REPORTING
Share your reporting plan to track results in conversion ratio, orders, ROAS and keywords optimization in listings

DURATION
Long term

BUDGETS
Share your budget in fixed cost or mention how many hours you will need every week and your best possible rate/ hour based on above requirements and deliverables.
Related categories: SEO PPC Marketing