Enhance and Optimise Signarama Website

SIGNARAMA CBD WEBSITE ENHANCEMENT & OPTIMISATION

Website:
[www.signarama-sea.com](https://www.signarama-sea.com)

Objective:
Improve website security, performance, user experience, SEO structure, and conversion rates.

1. WEBSITE MAINTENANCE & SECURITY

Scope:
• Full website backup before work begins
• Update WordPress core
• Update plugins and themes
• Resolve plugin conflicts
• Remove unused plugins and themes
• Check security vulnerabilities
• Verify website functionality after updates


Deliverables:
• Fully updated website
• Stable and secure platform
• No critical plugin conflicts

2. WEBSITE SPEED & PERFORMANCE OPTIMISATION

Scope:
• Improve Google Core Web Vitals
• Optimise Elementor assets
• Compress and optimise images
• Convert images to WebP where suitable
• Improve mobile page speed
• Reduce unnecessary scripts and CSS
• Implement caching best practices

Deliverables:
• Faster website loading
• Improved PageSpeed scores
• Better mobile performance

3. USER EXPERIENCE (UX) & CONVERSION IMPROVEMENTS

Scope:
• Improve mobile navigation
• Review homepage layout and user journey
• Add sticky WhatsApp CTA
• Improve enquiry and contact forms
• Improve call-to-action placement
• Review header and footer structure
Review Breadcrumb for all pages

Deliverables:
• Better user experience
• Improved lead generation flow

4. SEO & CONTENT STRUCTURE OPTIMISATION

Scope:
• Improve heading hierarchy (H1-H6)
• Add FAQ sections where appropriate
• Improve internal linking structure
• Optimise blog architecture
• Create industry-specific landing page framework
• Review meta titles and descriptions
• Fix image alt text issues
• Review schema markup opportunities

Deliverables:
• Improved SEO structure
• Better content discoverability
• Stronger foundation for future SEO campaigns

5. TECHNICAL SEO AUDIT & FIXES

Scope:
• Fix broken links
• Resolve redirect issues
• Check sitemap functionality
• Review robots.txt
• Check indexing issues
• Fix mixed-content errors
• Review canonical tags

Deliverables:
• Cleaner technical SEO foundation
• Improved crawlability and indexing

6. TESTING & QUALITY ASSURANCE

Scope:
• Mobile responsiveness testing
• Cross-browser testing
• Form testing
• Speed testing
• Link testing
• Functionality testing after updates

Deliverables:
• Fully tested website
• Error-free user experience

PROJECT COMPLETION REPORT

Deliverables:
• Summary report of all work completed
• Before-and-after performance comparison
• Recommendations for future improvements