Digital Marketing Specialist Wanted: SEO, Google Ads, and Brand Strategy

I’m looking for an experienced Digital Marketing Specialist with a strong background in SEO, Google Ads, and brand strategy. The primary objective is to elevate my brand's digital presence, drive organic traffic, and maximize ROI on paid campaigns. Additionally, I’m seeking guidance to refine our overall brand communication and strategic positioning.

Key Responsibilities:
- Collaborate on strategic discussions to define and refine our brand's overall communication.
- Analyze and optimize SEO, including in-depth keyword research, metadata updates, and content strategy enhancements.
- Assist in shaping a clear and impactful brand identity.
- Develop, manage, and optimize Google Ads campaigns to achieve the best possible performance and ROI.
- Define and refine our target audience for better alignment with marketing efforts.
- Provide strategic consulting to strengthen brand positioning and improve digital communication strategies.
- Deliver periodic performance reports with actionable insights and data-driven recommendations.

Ideal Skills:
- Advanced expertise in SEO and Google Ads with a proven track record of success.
- Strong background in brand strategy and experience in developing a compelling brand voice and messaging.
- Proficiency in identifying and defining target audiences to create effective marketing campaigns.
- Excellent analytical and problem-solving skills to drive data-driven decisions.
- Ability to present creative, innovative solutions and work collaboratively.
- Effective communication skills in English or Portuguese.
- Availability for online meetings to align on goals, progress, and strategy.

Additional Details:
- Remote Project: This role is fully remote, offering flexibility in work location.
- Potential for Long-Term Collaboration: If results align with expectations, the project may evolve into a long-- term partnership.
- Budget: Starting budget is €200, with potential for additional milestones or extended collaboration based on performance.

Preferred Experience:
- Demonstrated success in enhancing a brand's digital presence and achieving measurable results, - including increased organic traffic and improved ROI from paid campaigns.
- Prior work in digital marketing, SEO, Google Ads, and brand strategy.
- If you're passionate about digital marketing and excited to help take my brand to the next level, I’d love to hear from you. Please share your portfolio and examples of past work that align with the outlined responsibilities.

Looking forward to collaborating with you!