Digital Marketing Manager for National Animal Protection Organization
Budget: $25 – $50 USD
Seeking freelance digital marketing manager for Companion Animal Protection Society, www.caps-web.org. Nonprofit digital marketing experience is strongly preferred. This is an ongoing position, not a project.
CAPS has a social media specialist for basic social media but needs someone experienced in Meta ads manager. This person must have the ability to create targeted audiences and also be able to teach our social media specialist how to do the same. Other responsibilities shall include developing strategies to help us build our social media pages on Facebook, IG, TikTok and YouTube (where we also sell ads). We would also like to create and promote a LinkedIn business page.
The digital marketing manager must also be skilled in SEO, AdWords, and Google Analytics in order to increase engagement with our website, especially with respect to donations.
Founded in 1992, the Companion Animal Protection Society (CAPS) is the only national nonprofit dedicated exclusively to protecting companion animals from cruelty in pet shops and puppy/kitten mills. CAPS addresses animal suffering through investigations, outreach, legislation, legal advocacy, consumer assistance, rescue, and shelter reform.
CAPS has a social media specialist for basic social media but needs someone experienced in Meta ads manager. This person must have the ability to create targeted audiences and also be able to teach our social media specialist how to do the same. Other responsibilities shall include developing strategies to help us build our social media pages on Facebook, IG, TikTok and YouTube (where we also sell ads). We would also like to create and promote a LinkedIn business page.
The digital marketing manager must also be skilled in SEO, AdWords, and Google Analytics in order to increase engagement with our website, especially with respect to donations.
Founded in 1992, the Companion Animal Protection Society (CAPS) is the only national nonprofit dedicated exclusively to protecting companion animals from cruelty in pet shops and puppy/kitten mills. CAPS addresses animal suffering through investigations, outreach, legislation, legal advocacy, consumer assistance, rescue, and shelter reform.