Digital Marketing Expert required on a casual basis

Job ID: 32191939

Budget: $50 – $0 AUD

Hi, I am looking for a digital marketing expert who can assist me on an ongoing casual basis with my digital marketing efforts.

I still want to maintain control of my website and e-mail marketing so I do not want to completely outsource this area of the business, instead, I am looking for someone who can log in remotely (preferably through Team Viewer) and go through various aspects of digital marketing and assist me in maximizing my online presence and ROI.

The web builder I am using is Builderall and would like to continue using it (unless you can give me some good reason why I shouldn't (so being familiar with that web builder would be an advantage), however, I really need your advice on certain areas and I can make necessary changes.

The person I am looking for ideally would be someone who is actively involved in digital marketing on a day-to-day basis and is looking for some extra income out of work hours. Written and spoken English is also important as we will need to communicate effectively.

They should be very familiar with SEO, Google products Analytics, Search Console, Ad Words, etc, and have a good handle on social media opportunities.

Social media is an area that I have zero presence in and (don’t have the time or desire to learn), therefore I would potentially look at outsourcing that aspect of my digital marketing.

I am a small start-up company and like all start-ups, I have a very limited budget and I need to get my business and products in front of potential buyers to generate some sales to get the wheels in motion.

We specialise in Lithium batteries predominately Off-Grid 48V/51.2V (LiFePO4 or Lithium Iron Phosphate) as well as other types of Lithium Batteries for 12V, 24V, etc for Caravan,s RV's, Camping, Marine, Golf carts, etc. and also to a lesser extent provide off-grid products and solar-related products. Inverters, Battery Monitors, turn-key off-grid installations, etc.

I have created my own website through Builderall (www.alternativeenergyconcepts.com.au) and I would like to continue using the Builderall tools for my website, e-mail marketing, etc and to keep control of my website and digital marketing tools.

What I am not so sure about and require some assistance on is the following:

I need assistance with my digital marketing strategy, I need a site Audit on my website and advice and assistance on how to make it more SEO friendly, more user friendly, etc. I need to know if I am using the right keywords and making the proper use of these keywords, am I using pop-ups effectively or are they doing more harm than good, etc. I want it to be the best it can be given my limited budget and want to attract as much organic traffic as possible.

I require someone to look at my Analytics account with me and make sure everything is set up correctly and working and configured correctly. I require some to look at my Adwords account with me (who really understand AdWords ) and make sure my ads are set up correctly, Am I using the right keywords and using them correctly (eg: should they be "Broad match", partial match, exact match) and the overall account set-up.
It seems in AdWords you can waste a lot of money for very little results and I don’t have the budget for that.

Perhaps there are better options available to capture leads and traffic, that's why I need to work with someone who really knows their stuff when it comes to online marketing.

I need advice, direction, and assistance from someone who really understands how all this works a lot better than I do and can keep me pointed in the right direction.

I look forward to your reply.