Create High-Performance, SEO-Ready WordPress Site

Project Goals:

Build a high-performing, SEO-ready WordPress site.

Create a clean admin dashboard to add/edit:

Countries

Visa / Immigration services under each country

Applications / Subcategories

Testimonials (video or written)

Blog posts & resources

Integrate our CRM (HubSpot or Zoho), Calendly, WhatsApp, and Google Search Console / Analytics.

Ensure fast load speed, responsive design, and security.

Deliver a PWA-ready structure (mobile-first and scalable).

Scope of Work:
1. Website Build

Platform: WordPress (Elementor Pro + JetEngine or ACF)

Theme: Hello Elementor (or custom lightweight)

Dynamic CPTs for:

Countries

Services

Applications (nested under services)

Testimonials

Blog / Resources

Templates:

Homepage

Country page (auto-populates related services)

Service page (auto-populates testimonials + related services)

Testimonials hub (filterable by country/service)

Blog/Resources index

Contact page

2. Admin Dashboard Setup

User-friendly backend allowing us to:

Add/edit countries, services, and applications

Add images and content without coding

Manage testimonials (video and written)

Update FAQs, pricing tables, timelines

Admin access roles: Owner, Editor, Contributor

3. Integrations

CRM: HubSpot or Zoho (forms → leads)

Calendly: inline booking on Contact/CTA sections

WhatsApp API: “Click to Chat” button with page tracking

Google Analytics + Search Console

Email notifications for form submissions

4. SEO & Performance

SEO plugin setup (RankMath / Yoast)

Sitemap + Robots.txt + Canonical management

Schema for Services, FAQs, Breadcrumbs, and Testimonials

Fast loading (WP Rocket or LiteSpeed)

Image optimization + lazy loading

Secure HTTPS setup and reCAPTCHA for forms

5. Content Migration & Branding

Use our existing logo and brand colours.

Placeholder text/images for now; we’ll update content later.

Font recommendation: Inter / Source Sans / SF Pro style.

6. Training & Handover

Provide a brief admin guide or video explaining how to:

Add/edit content

Manage testimonials

Publish blogs or services

Handover login credentials + all plugin license info.

Design Style & References

Design style: Premium + Modern + Results-Driven

Colours: Blue & White (gradient from company logo)

Imagery: Mixed modern — clean corporate visuals + abstract shapes

Reference: https://leverageedu.com/
(we like their flow and clarity)

We want smooth animations, logical flow, and clear CTAs for lead capture.

Technical Requirements

Fully responsive (mobile-first)

Fast (GTMetrix A / Core Web Vitals pass)

Elementor Pro-based visual builder

JetEngine / ACF for dynamic data

CRM + Calendly + WhatsApp integration

SEO + Schema-ready

Hosting environment: We will provide (SiteGround / Hostinger / Kinsta)

SSL + Security plugin setup

Deliverables

Complete working WordPress site (ready to go live)

Admin dashboard to manage content

Integrated CRM + analytics + WhatsApp

Documentation or video walkthrough for managing content

Launch support + bug fixing (2 weeks post-launch)