Baidu SEO Specialist

Job ID: 39357148

Budget: $8 – $15 USD

Responsibilities:
• Develop and implement overall SEO strategies for the company’s movie and novel websites targeting Baidu search engine.
• Conduct keyword research, analysis, and layout planning specifically for movie and novel content to enhance organic ranking and traffic conversion on Baidu.
• Utilize Xiaoxuanfeng SEO tools and platform functions to monitor keyword rankings, analyze competitors, and optimize strategies accordingly.
• Regularly generate SEO performance reports, provide recommendations, and drive continuous traffic growth.
• Participate in website structure optimization, content optimization, internal link building, and TDK (Title, Description, Keywords) strategies.
• Collaborate closely with development, content, and operational teams to ensure the effective implementation and continuous optimization of SEO requirements.

Qualifications:
• Familiar with Baidu SEO guidelines; prior successful experience optimizing keywords related to movies or novels is required.
• Proficient in using Xiaoxuanfeng SEO or other mainstream SEO tools (such as 5118, Webmaster Tools, Baidu Analytics).
• Experienced with CMS systems and their ecosystems; practical optimization experience is preferred.
• Solid understanding of search engine algorithms and strong data analysis capabilities.
• Highly responsible and self-motivated, capable of independently driving projects forward.
• Candidates with proven successful cases optimizing Baidu Index, inclusion rate, site authority, and related metrics will be preferred.
• Ability to communicate effectively in Chinese is required.