SEO Copywriting for Industrial Waste Firm

Create SEO-Focused Web Copy for Canadian Industrial Waste Management Firm (B2B / Industrial Audience)

We are seeking an experienced B2B copywriter to develop high-quality, SEO-optimized website content that speaks directly to procurement leaders, supply chain managers, sustainability/ESG professionals, environmental compliance teams, and plant management at intermediate to senior levels.

We are looking for a freelancer who:
- Has proven experience writing for industrial, manufacturing, environmental, logistics, or B2B technical sectors
- Understands procurement and supply chain language
- Has demonstrated SEO experience for service-based businesses
- Writes clearly and confidently at an executive level
- Can provide relevant writing samples
Scope of work includes:
Core Pages (Home, About Us, Contact)
Service Pages (3 - 5 services)
Additional (4 pages - Case Studies & Blog)

CONTENT REQUIREMENTS
The content must:
- Be SEO-focused (keyword strategy to be proposed by freelancer)
- Include structured headings (H1, H2, H3)
- Be formatted for web readability
- Include strong, relevant calls-to-action
- Avoid clichés and generic environmental messaging
- Meta descriptions for each page
- Internal linking recommendations

Please include in your proposal:
- 2–3 relevant writing samples (industrial or B2B preferred)
- Brief explanation of your SEO methodology
- Proposed timeline
- Proposed fixed price

Proposed milestone structure:
1. Page outline and keyword strategy approval
2. Draft delivery
3. Revision round
4. Final delivery

TIMELINE
Target completion: 3–4 weeks from project award.