Informative Website Copywriting
Budget: $15 – $25 USD
I’m refreshing my website and need clear, engaging copy for every public-facing page. The site’s primary purpose is to provide information, so the tone should be accessible to the general public while still reflecting a polished, trustworthy brand voice.
Scope
• Write concise, reader-friendly website copy for the main pages (Home, About, Services, and Contact).
• Craft strong headlines, subheaders, and calls to action that naturally guide visitors through the content.
• Ensure language is SEO-aware without sounding forced; weave in relevant keywords where it makes sense.
• Align messaging across pages so the brand voice feels consistent and instantly recognisable.
What I’ll provide
• A brief on brand personality and key messaging points.
• Existing text (where available) for reference.
• Any keyword list or competitor examples that may help shape the tone.
Deliverable
A polished, ready-to-publish Word or Google Docs file for each page, clearly organised and formatted for easy transfer to the website.
If you have a track record of writing website copy that informs and builds trust with broad audiences, I look forward to seeing your portfolio and hearing how you’d approach this project.
Scope
• Write concise, reader-friendly website copy for the main pages (Home, About, Services, and Contact).
• Craft strong headlines, subheaders, and calls to action that naturally guide visitors through the content.
• Ensure language is SEO-aware without sounding forced; weave in relevant keywords where it makes sense.
• Align messaging across pages so the brand voice feels consistent and instantly recognisable.
What I’ll provide
• A brief on brand personality and key messaging points.
• Existing text (where available) for reference.
• Any keyword list or competitor examples that may help shape the tone.
Deliverable
A polished, ready-to-publish Word or Google Docs file for each page, clearly organised and formatted for easy transfer to the website.
If you have a track record of writing website copy that informs and builds trust with broad audiences, I look forward to seeing your portfolio and hearing how you’d approach this project.