Search Engine Marketing
Budget: $30 – $250 SGD
Arise Services Pte Ltd (www.arise.com.sg) provide government funded training courses. Such courses include Occupational First Aid, Standard First Aid, Basic Cardiac Life Support & AED, CPR & AED + Basic First Aid & Child First Aid.
The company is also involved in providing professional development courses for tour guides. Other non related services undertaken by the company include the acquisition and collation of images which are then annotated and translated for certain government agencies for research purposes.
We will be having new courses in Awareness in Cybersecurity & Learning to fly a Drone. Our new product will be First Aid Kit to sell to companies & pre-schools.
We are looking for an SEM expert to manage all pay-per-click (PPC) marketing activities. Before I can award the project, I will need to have the following:
Website Audit report (Should include the under-mentioned)
1) Keyword Analysis
2) Keywords Permutations
3) Competitors
4) Competitor keywords
5) Checklist
6) Missing Alt Text
7) Backlink Analysis report
a) The SEM Packages you offer should include the 14 items
1) Website Heatmap & Behaviour Analytics
2) Click Fraud Detection Tool
3) 2 Landing Page Designs
4) Landing Page Copywriting (To provide royalty-free stock photos)
5) Landing Page Maintenance
6) Google Display Banners Design (1 set of banner every month)
7) Conversion Tracking Setup
8) Keyword Research
9) Ad Copies Testing
10) Bid Optimisation & Monitoring
11) Keyword Match Type
12) Optimisation & Monitoring
13) Weekly Performance Summary Report
14) Monthly Meeting
b) The monthly charges?
c) List of 3 SEM’s paid search ad campaigns you are involved in & the name of the point of contact
(Example: 1) www.abc.com, Micheal, 2 www.efg.com John….)
The company is also involved in providing professional development courses for tour guides. Other non related services undertaken by the company include the acquisition and collation of images which are then annotated and translated for certain government agencies for research purposes.
We will be having new courses in Awareness in Cybersecurity & Learning to fly a Drone. Our new product will be First Aid Kit to sell to companies & pre-schools.
We are looking for an SEM expert to manage all pay-per-click (PPC) marketing activities. Before I can award the project, I will need to have the following:
Website Audit report (Should include the under-mentioned)
1) Keyword Analysis
2) Keywords Permutations
3) Competitors
4) Competitor keywords
5) Checklist
6) Missing Alt Text
7) Backlink Analysis report
a) The SEM Packages you offer should include the 14 items
1) Website Heatmap & Behaviour Analytics
2) Click Fraud Detection Tool
3) 2 Landing Page Designs
4) Landing Page Copywriting (To provide royalty-free stock photos)
5) Landing Page Maintenance
6) Google Display Banners Design (1 set of banner every month)
7) Conversion Tracking Setup
8) Keyword Research
9) Ad Copies Testing
10) Bid Optimisation & Monitoring
11) Keyword Match Type
12) Optimisation & Monitoring
13) Weekly Performance Summary Report
14) Monthly Meeting
b) The monthly charges?
c) List of 3 SEM’s paid search ad campaigns you are involved in & the name of the point of contact
(Example: 1) www.abc.com, Micheal, 2 www.efg.com John….)