Salesforce developer
Budget: £20 – £250 GBP
As part of our revised customer journey, which is evolving from a single page to a ‘multi-step’ page, we require some changes to our Salesforce integration to capture new data points, and map them to our lead flow.
These are as follows:
1. New checkbox fields for revised customer journey
a. Homeowner (Y/N)
b.Marketing preferences (Y/N)
These two fields need to be added in Salesforce as part of the lead capture.
2. Company registration number
We have a third requirement for companies who are registered / limited [see Company Name in the journey]. Our live and revised journeys call an API from Companies House, a digital register of companies. We would like to extract an additional data point — registration number - for those leads.
3. Capture PPC Ad Group data from affiliate partners.
We use UTM tracking to attribute leads. One of our affiliate is conducting PPC activity, and passes the campaign id via this method. We capture this in GA as a 10 digit code, which is parsed from the URL. We need this data to be passed through into Salesforce, at the lead level, so that we can match PPC campaigns with converted leads.
These are as follows:
1. New checkbox fields for revised customer journey
a. Homeowner (Y/N)
b.Marketing preferences (Y/N)
These two fields need to be added in Salesforce as part of the lead capture.
2. Company registration number
We have a third requirement for companies who are registered / limited [see Company Name in the journey]. Our live and revised journeys call an API from Companies House, a digital register of companies. We would like to extract an additional data point — registration number - for those leads.
3. Capture PPC Ad Group data from affiliate partners.
We use UTM tracking to attribute leads. One of our affiliate is conducting PPC activity, and passes the campaign id via this method. We capture this in GA as a 10 digit code, which is parsed from the URL. We need this data to be passed through into Salesforce, at the lead level, so that we can match PPC campaigns with converted leads.