Strategic Sales and Marketing Lead for Gaming Brand & Loyalty Program USA penetration
Budget: $750 – $1,000 AUD
We are Global Application Producers, a small boutique IT Gaming Studio - Two of our brands will be your focus
Pachi+ our pachinko game & Pachi Exchange our exclusive rewards hub for Pachi+ players.
Websites - pachiplus.com, pachiexchange.com
FB - https://www.facebook.com/pachiplus
IG - https://www.instagram.com/pachiplus/
Pachi+ game
play.pachiplus.com - mobile game, can be played on desktop
https://play.google.com/store/apps/details?id=com.pachi.game - 50K downloads on Play Store with average 4.5 star rating.
https://apps.apple.com/ph/app/pachi/id1558332832
Our fans
We have built a super-fan base since going live just over a year ago, who play our game on average for over 40hrs per week.
FB following 30K and IG following of 24.5K - Total following on 54.5K
The Social Media platforms we currently use (paid and organic)
Facebook, Facebook Pachi Pals Group, Instagram, Google, Youtube, Pinterest, TikTok, Twitter
What are we looking for?
A determined, experienced Strategic Sales focused Marketing Lead to work with our team of creators.
You will be responsible for :
Defining, Planning and Executing our marketing strategies to establish brand consistency across all our Social Media Platforms.
The main focus will be on increasing penetration into the USA, the main KPI will be increasing conversions from DAU (Daily Active Users) to sales PDAU (Paying Daily Active Users).
In conjunction with maintaining our existing player base.
You must be a guru in the following areas:
- successful game campaign management offering value, skills, and improvement. Using your skill to challenge, track, measure, motivate, and reward our players.
- budget management
- setting KPIs and achieving sales targets
- calculating the return on investment for all marketing efforts to increase in-game purchases and subscriptions
- identifying target audiences and conducting market research
You must have exceptional communication skills:
You will communicate with product management, operations and customer success to ensure everyone is working toward the same goals.
You will work with Founders to plan strategies and to develop specific goals to define and ensure business success metrics
You will clearly direct the creative team based on the strategic objectives and work in a holacratic manner with the entire team
What we need from you!
A signed NDA & SLA agreeing all IP belongs to GAP
Your portfolio of work and results you have achieved in successfully increasing DAU and PDAU will need to be reviewed by our team
Three or more years of successful industry Strategic Game Sales and Marketing experience.
Project management and exceptional co-ordination skills are a must
We will want to speak to you and your previous line-manager's in your previous role/projects to understand how you work in a team based on a culture of delivering results, mutual respect, teamwork and trust.
Pachi+ our pachinko game & Pachi Exchange our exclusive rewards hub for Pachi+ players.
Websites - pachiplus.com, pachiexchange.com
FB - https://www.facebook.com/pachiplus
IG - https://www.instagram.com/pachiplus/
Pachi+ game
play.pachiplus.com - mobile game, can be played on desktop
https://play.google.com/store/apps/details?id=com.pachi.game - 50K downloads on Play Store with average 4.5 star rating.
https://apps.apple.com/ph/app/pachi/id1558332832
Our fans
We have built a super-fan base since going live just over a year ago, who play our game on average for over 40hrs per week.
FB following 30K and IG following of 24.5K - Total following on 54.5K
The Social Media platforms we currently use (paid and organic)
Facebook, Facebook Pachi Pals Group, Instagram, Google, Youtube, Pinterest, TikTok, Twitter
What are we looking for?
A determined, experienced Strategic Sales focused Marketing Lead to work with our team of creators.
You will be responsible for :
Defining, Planning and Executing our marketing strategies to establish brand consistency across all our Social Media Platforms.
The main focus will be on increasing penetration into the USA, the main KPI will be increasing conversions from DAU (Daily Active Users) to sales PDAU (Paying Daily Active Users).
In conjunction with maintaining our existing player base.
You must be a guru in the following areas:
- successful game campaign management offering value, skills, and improvement. Using your skill to challenge, track, measure, motivate, and reward our players.
- budget management
- setting KPIs and achieving sales targets
- calculating the return on investment for all marketing efforts to increase in-game purchases and subscriptions
- identifying target audiences and conducting market research
You must have exceptional communication skills:
You will communicate with product management, operations and customer success to ensure everyone is working toward the same goals.
You will work with Founders to plan strategies and to develop specific goals to define and ensure business success metrics
You will clearly direct the creative team based on the strategic objectives and work in a holacratic manner with the entire team
What we need from you!
A signed NDA & SLA agreeing all IP belongs to GAP
Your portfolio of work and results you have achieved in successfully increasing DAU and PDAU will need to be reviewed by our team
Three or more years of successful industry Strategic Game Sales and Marketing experience.
Project management and exceptional co-ordination skills are a must
We will want to speak to you and your previous line-manager's in your previous role/projects to understand how you work in a team based on a culture of delivering results, mutual respect, teamwork and trust.