Need research of what people are looking for in a skincare product while buying
Budget: ₹1,500 – ₹12,500 INR
What is that decision making factor in buying a skincare product-
Product Category - Skincare
Average Selling Price - INR 400-600
Ask - are people looking at packaging/functionality/ingredients/price points/repeat purchase/brand ambassador - what is it that makes the buying decision for the consumer
Product Category - Skincare
Average Selling Price - INR 400-600
Ask - are people looking at packaging/functionality/ingredients/price points/repeat purchase/brand ambassador - what is it that makes the buying decision for the consumer