SaaS Growth Marketer Needed

Job ID: 39817631

Budget: $15 – $25 USD

SaaS Growth Marketer (PropertyLenz Rental Inspection App)

About Us
PropertyLenz is a rental inspection app designed for property managers and landlords. It replaces the old way of doing inspections (paper forms, separate cameras, messy reports) with one easy-to-use app. Our goal: get property managers to try the app for free, then convert to a monthly subscription.

What We’re Looking For
We need a SaaS growth marketer who can own the full funnel from traffic → free trial → paid subscription. This is not just about running ads. We need someone who understands product-led SaaS growth and can help optimize conversions.

Responsibilities
• Set up and manage Google Search campaigns targeting high-intent keywords (e.g., “rental inspection software,” “property inspection app”).
• Create/test landing page copy that converts cold visitors into free trials.
• Build and optimize a 5–7 email nurture sequence to drive trial users toward subscription (e.g., onboarding tips, feature highlights, upgrade prompts).
• Track funnel metrics (CPC, trial signups, trial-to-paid conversion, CAC).
• Recommend improvements to onboarding flow (to ensure users reach their first “aha moment” inspection quickly).

Requirements
• Proven experience growing an early-stage SaaS app (ideally B2B or property tech).
• Hands-on with Google Ads (Search, not just Display).
• Strong in conversion copywriting and funnel optimization.
• Experience setting up email nurture sequences (HubSpot, Mailchimp, Brevo, etc.).
• Data-driven: you know how to run small tests, interpret results, and double down on what works.

Nice to Have
• Knowledge of property management / proptech space.
• SEO/content experience for longer-term growth.

Budget & Timeline
• Initial 90-day contract.
• Budget: TBD based on your professional suggestions.
• Goal: Acquire first wave of paying customers at a sustainable CAC.

How to Apply
• Share a case study or example where you grew a SaaS product from 0 → paying users.
• Tell us how you’d structure a 90-day growth plan for PropertyLenz.
• Include one suggestion you’d make after visiting our current website (propertylenzapp.com)