Google Ads Specialist for SaaS Expansion

Job Title

Google Ads Media Buyer (US Market) – SaaS/App – Long-Term Collaboration
Project Overview

We’re looking for an experienced Google Ads Media Buyer to manage and scale our campaigns in the United States and other English-speaking markets.
This is a long-term project (not a one-off setup). You must have solid experience running performance-driven campaigns in the US market.

About the Product

We are UPCV (upcv.io) — a global, modern resume builder for job seekers worldwide.
We are currently expanding aggressively into North America and need a skilled specialist to lead paid acquisition on Google Ads.

Target: User signups (SaaS / B2C)
Platforms: Search, Display, YouTube, UAC (app campaigns)

Responsibilities

You will be responsible for:

Planning, launching, and optimizing Google Ads campaigns

Managing campaigns primarily targeting US traffic

Running A/B tests for keywords, creatives, and landing pages

Improving CTR, CPC, Quality Score, and conversion rates

Maintaining and lowering CPA while scaling spend

Providing weekly reports with insights and next-step recommendations

Monitoring conversion funnels and suggesting improvements

This is a performance-driven role.

Required Skills

2–5+ years of hands-on Google Ads experience

Strong experience with the US market (mandatory)

Proven success with SaaS, subscription, or B2C user acquisition

Strong keyword research & bidding strategy skills

Ability to work with structured KPIs and measurable results

Familiar with landing page testing & optimization

Fluent English communication

Nice to Have

Experience running UAC (App Install) campaigns

Experience in HR-tech / Ed-tech / career-related products

Multi-region scaling experience (US, UK, CA, AU)

Knowledge of attribution tools (GA4, GTM, AppsFlyer, Adjust etc.)

Payment Structure

We offer flexible payment options based on your preference:

Monthly retainer + performance bonus

Or hourly rate (for the first week test period)

Or fixed monthly package

Please specify your rate when applying.

Expected Time Commitment

Part-time / ongoing

Approximately 5–10 hours per week during optimization

More hours available during scaling phases

What We Need From You (When Applying)

Please include the following:

Your Google Ads experience (especially US campaigns)

Past campaign results / portfolio / case studies

Your hourly or monthly rate

Tools you use for optimization and tracking

When you can start

Applications without relevant case studies will not be considered.

Why Work With Us

Long-term, stable collaboration

Remote & flexible work

Fast communication and clear expectations

Direct collaboration with founders

Opportunity to scale a global SaaS product

Apply Now

We’re ready to begin immediately.
If you have deep US-market Google Ads experience and proven performance results, we’d love to work with you.